Mason Nelson Email & Phone Number

Mooresville, NC, US

Mooresville, NC, US

As a Digital Category Management Lead, I combine Data Analytics, Product Management/Technology, UX, CRO, SEO and Online Merchandising to work with many internal teams to improve the online performance of Merchandise Product Divisions on Lowes.com. Ranging from improving product findability through internal search and navigation to optimizing technical.

Mooresville, NC, US

As an Online Category Management Lead Analyst, I managed a team of 3 who were responsible for the enhancement of the online customer experience for a specific segment of customers (Pro Customers). Combining the science of Data Analytics and Technology with the art of online merchandising, UX/UI and Marketing, we are able to improve the online shopping.

Mooresville, NC, US

On the Online Category Experience team, I worked cross functionally as a E-commerce Data Analyst across many internal Lowe's teams to manage the improvement of the omni-channel customer experience and online performance. This is accomplished through pulling qualitative and quantitative data from many different sources, analyzing the data and.

Mooresville, NC, US

As a Sr. SEO Analyst, I worked on a world-class integrated marketing team to increase organic search traffic to Lowes.com. Broadly speaking, this was accomplished by closely working with cross-functional partner teams to deploy modern SEO best practices (On-page, Off-page, Technical, and Local SEO) across the organization, analyzing and interpreting data.

Since December of 2017, I have worked with hundreds of businesses and organizations (B2B and B2C) to analyze their web presence, strategize a tangible plan, and implement SEO strategies. This results in increased organic traffic, higher rankings, and an overall better online presence.Examples of websites i've consulted: - Marthastewart.com- nlm.nih.gov.

New York City, New York, US

Foot Locker Inc. is the world’s leading retailer of athletically-inspired footwear and apparel. Our brands include Foot Locker, Eastbay, Champs Sports, Footaction, Kids Foot Locker, Lady Foot Locker, Final Score and SIX:02.Summary: I worked on a team of 3 SEO Analysts to manage the SEO efforts (On-page, Off-page, Technical, local, etc.) on all of.

San Jose, CA, US

As the first Brand Ambassador for Adobe at Illinois State University, I was responsible for recruiting a team of talented students to promote the use of Adobe Creative Cloud throughout campus. My team and I grew brand awareness through organizing workshops, implementing a social media strategy, classroom speeches, meeting with professors and personal.

Atlanta, Georgia, US

Responsibilities Include:- Consulted marketing team on SEO to grow organic traffic from search engines by 15.29%- Leveraged various SEO tools to perform keyword research, link building, and competitive research- Produced graphics, photos and videos for social media and online resources with Adobe Creative Cloud- Obtained and maintained the 1st-page organic.

Indianapolis, IN, US

I lived in Freiburg, Germany to serve as an intern for a new campus organization at the local university. With my team of 10, I organized events, created marketing materials using Adobe Software. Overal, I gained a new understanding of marketing through experiencing how product market fit changes based on the culture, demographics, psychographics, etc. of.

I worked remotely as an intern for 3 months in order to improve the use of SEO and web design for http://demandtrans.com. - Designed UX-focused marketing landing pages using Adobe Photoshop and Wordpress- Executed on-page SEO strategies to increase organic traffic- Met weekly with the project team to discuss SEO, web design, user experience and copywriting.

Noblesville, Indiana, US

I worked remotely for Alpha Kappa Psi's National Office located in Indianapolis, Indiana to optimize the use of Digital Marketing within the organization. I implemented a Search Engine Optimization strategy in order to increase SERP rankings for keywords thus increasing overall organic search traffic. In addition, I provided analytical reports to provide.

Noblesville, Indiana, US

During the spring 2017 semester, I was elected to the Vice President of Communications position within my fraternity after presenting a speech to approximately 60 members. Within the role, I innovated many functions of the role which has had a direct impact on the overall brand perception of the organization. My SEO and web design efforts have increased.

Bloomington, Illinois, US

At Cybernautic, I was responsible for all tasks related to search engine optimization. For about 15 hours per week, I worked hands-on with client websites to improve their organic search engine rankings in the SERPs (Search Engine Result Pages) while also implementing changes to optimize the user experience. Overall, I brought more customers to company.

Bloomington, Illinois, US

- Learned basics of Web Development such as HTML, CSS and Javascript.- Completed internal and external graphic design projects using Adobe Creative Suite- Collaborated with a design team to improve graphic design, user experience and web development skills - Optimized website layouts for both desktop and mobile usage- Managed website content for hundreds.

QikPix is a start up in the Bloomington, IL area who is looking to disrupt and improve the photography industry. Working alongside professionals in the startup community gave me a unique experience to learn a variety of skills.Responsibilities include:- Strategized and designed marketing materials using Adobe Creative Suite.- Implemented social media.

Bachelor’S Degree, Integrated Marketing Communications

Associate’S Degree, Business

Education record