Public Relations, Social Media Marketing, Brand Positioning, Media Relations, Integrated Communications, Content Creation, Brand Communications and Digital MarketingWebsitehttp://www.we-redbridge.com

tee-hee has made its name as one of the foremost communication agencies in both the Asian and International arena. Working within the company are some of the most experienced and innovative creative thinkers in visual communication and marketing. We are a truly international team with many languages and diverse skills to draw upon, ensuring that we bring the best of our global experience to combine with our real local expertise. Work involvement: - Branding, Corporate Identity, Brand Guidelines- Creative Concepts for Advertising and Advertorials Campaign - Graphic Design: website, print collaterals- Video scripts and storyboards for corporate videos- Photo shooting Art Direction My key responsibilities in tee-hee:- Oversee both strategic planning and creativity across clients' portfolio of accounts (ensure core strategy and core creative [narrative idea] is being implemented across the whole project/campaign)- Responsible for creating communication strategies (targeting the right audience, setting the tone and message of the project/campaign, etc.).- Coordinate/leverage colleagues within the agency (marketing specialists, designers and account managers) in the process of developing a project/campaign- Independently responsible for creative output from the creative design team- Provide creative direction and suggestions to the design team- Understanding and creative interpretation of project briefs- Communicate about ideas and concepts both orally and in writing, presented clearly according to company guidelines- Project scheduling, project team selection and managing of team workload- Motivate project team- Understanding of and sensitivity to project budgets- Training and team development- Background/market research to understand clients and their industries- Drive continuous improvement and innovationtee-hee website:http://www.teeheeasia.com

Labbrand is a leading China-originated brand consultancy, working collaboratively with consumers and corporations to build and strengthen brands through culturally relevant actions. To achieve success and brand innovations, the agency seamlessly coordinates research, strategic decisions, and creative implementation. Labbrand has been awarded Independent Agency of the Year in 2013.Work involvement: - Branding, Corporate Identity, Brand Guidelines- Creative Concepts for Advertising Campaigns- Graphic Design: print collaterals, website & mobile devices UI design- Photo shooting Art Direction My key responsibilities in Labbrand:- Transforming ideas into creative concepts and designs across mobile, web and digital platforms- Creating corporate identities and developing communication materials, style guides, proposals and presentations- Working directly with Labbrand's clients, understanding their needs and requirements- Managing accounts and projects, working within budget and schedule outlines- Attending photo shoots and printing sessions, supervising productionMy great visual sense from key visuals and photography to fonts has been essential in making strategies and creative concepts for integrated communication campaigns for international clients.Clients: Four Season Hotel & Resort (hospitality), Legrand, Arda Kitchen Appliances, Outspan

Altium develops, creates and sells electronics design tools – software and development hardware – that unify the entire electronics design process in one application, making them as easy to use and affordable as possible. The company also runs AltiumLive, a web-based portal that helps professional electronics designers connect people and devices.In Altium I have been leading and directing the development and execution of short term (project specific) and long term (account specific) creative strategies, as well as fulfilling leadership tasks and deliverables in support of the Global Marketing Director.My key responsibilities in Altium:- Managing external agencies or in-house teams on the conceptualization of brands.- Creating user experiences (turning web prototypes into design concepts).- Taking the marketing strategies and turning them into advertising campaigns, or Direct Marketing themes, and creative.- Ensuring creative scope, schedule and budget are accurate.- Developing and signing-off on creative estimates and ensuring high-quality, profitable execution of creative deliverables.- Developing and executing account growth strategies with account core team members to meet account goals set by the engagement lead.- Cooperating with the manager of digital marketing technology and the multimedia services manager in projections for, and assignment of, creative discipline group members to projects.- Helping Marketing Director manage the creative staff, as well as helping to review staff.- Maintaining an awareness of status and project deliverables of all discipline group members’ project work.- Participating constructively in inter-department and cross-service line communications.- Contributing to the evolution and maintenance of each creative discipline workflow.

My challenge in Yixing Design was supporting foreign companies in the creation, promotion and development of their Brands within the promising Chinese market. My strength was the ability to provide communication tools capable of joining together the creativity and inventive from Europe with a profound knowledge of the requirements and dynamics of the Chinese market.I was dealing with international and foreign companies that are well established in their original markets and require to localize and reposition themselves in China in order to better compete in this market.My key responsibilities in Yixing Design:- Transforming ideas into creative concepts and designs- Creating corporate identities and developing communication materials, style guides, proposals and presentations- Coordinating Yixing's international design team- Working directly with Yixing's clients, understanding their needs and requirements- Managing accounts and projects, working within budget and schedule outlines- Reviewing drafts and materials to determine it conforms to standards and specifications- Attending photo shoots and printing sessions, supervising production

Graphic Design and UX/UI deployment for "Musical Instruments", Microsoft educational CD Rom