Massimo Reali Email & Phone Number

Massimo Reali is a Snr. Marketing Services Director - EMEA/APAC at FUGA. He is proficient in Inglese.

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  Snr. Marketing Services Director - Emea/Apac

  Fuga

  Feb 2023 - Present

  - Roll out of Fuga’s global Marketing Services roadmap into the EMEA & APAC markets- Manage the EMEA and APAC Marketing Services teams (Marketing Strategy, Digital Accounts and Audience Strategy)- Work with the Global Head of Marketing Services to safeguard and improve departmental processes to further scale performance in the Marketing Strategy and Digital Accounts Strategy teams.- Expand the marketing services available to our clients through innovation and creation of new service… Show more - Roll out of Fuga’s global Marketing Services roadmap into the EMEA & APAC markets- Manage the EMEA and APAC Marketing Services teams (Marketing Strategy, Digital Accounts and Audience Strategy)- Work with the Global Head of Marketing Services to safeguard and improve departmental processes to further scale performance in the Marketing Strategy and Digital Accounts Strategy teams.- Expand the marketing services available to our clients through innovation and creation of new service offerings in the EMEA and APAC Audience Strategy teams.- Build deeper relationships with DSPs in the EMEA and APAC regions - Pro-actively provide insight, advice and creative strategic planning support to clients in respect of their releases, catalog and revenue. - Communicate with these clients on a regular basis to address concerns, manage expectations and generally maintain a good working relationship- Collaboratively conceive and implement industry leading marketing strategies that reflect the vision and goals of the client and their artists.- Through thought leadership be an influencer in marketing discussions with external partners and as an authoritative communicator with FUGA senior executives- Work with SVP - EMEA and GM - Korea to raise FUGA’s profile through B2B marketing initiatives, industry event strategy and communications directions/ideas- Help lead the EMEA and APAC teams by contributing to budgeting plans, team-building exercises, policy plans and rollout- Build the EMEA and APAC aggregation business and client-base through prospecting and outreach to music companies that fit well with FUGA’s offering - Provide analysis, support and insights to the commercial team who are in discussions with prospective clients or embarking on outreach - Be an integral voice in advance funding discussions and negotiations- Work towards a regional commercial target for both cohort and new business growth Show less