Liquori

I assist SMEs with business internationalization strategies, sales structure reorganization, and strategic management to enhance profitability through consultancy agreements. Additionally, I collaborate with foreign companies on commercial development projects in the Italian market.

Alimenti Vegani

I selected and recruited people to Build Italian Brand Commercial Team

According to the European Board Team, i’m in charge to build the Italian Brand Division of R&R Ice Cream Ltd, to launch into italian’s ice cream market Milka, Oreo, Philadelphia, Del Monte, Disney brands.

EvenBetter is a network of high profile advisors with long lasting experience in multinational companies, management consulting and with a track record of successes and achievements.We help to deliver sharp strategy and to build capabilities to unlock pockets of profitable growth, financial viability, enhanced leadership. Our way of working aims at improving Companies' value by supporting the development and integration among outstanding business vision, distinctive branding and meaningful breakthrough innovation. We take responsibility to support operational activities for fast and effective implementation whilst helping to build and train the organization toward an improved effectiveness and cooperation

Reporting to the General Sales Director i co-managed National Key Account Department , responsible of Esselunga,Carrefour,Finiper,Sisa,Agora’,avg 35% of TO company (120mio€)Core Responsibility Areas: - National and International Long term plans negotiation - Direct management of a team responsible of the central and local negotiations - Customer Strategy in operating profit - Sales Development strategies to improve market share in all product lines - Accurately forecasts annual, quarterly and monthly revenue stream and cost - Control Budget for Listing, second level investment, sales promotion and trade show

Reporting to Sales Director I was responsible to develop and improve short and long term sales and earnings on all customers of North West Italy for major Unilever Food brands (60k euro) with responsibility on direct and indirect sales. Core Responsibility Areas:- Direct management of a team responsible of local negotiations (3 Regional Accounts, 6 Field Supervisors 1 Staff Account) - Direct responsibility on all sales direct and wholesale’s agents (avg 100 people) - Sales Development strategies to improve market share in all product lines- Accurately forecasts annual, quarterly and monthly revenue stream and cost- - Control of Assortment and promotional plans on local customer to maximize investment- Assortment listing and deployment of Assortment strategy working on ad hoc specific Promotions and planogram management.

Reporting to General Sales Manager i was responsible of the Italian Central purchasing office of Carrefour and all his associated customers (20% of Grocery turnover of Unilever ICF division) and as International Key Account coordinator I was responsible of International Long term Agreement for all three Unilever divisions Home and Personal Care, Food and Ice cream and Frozen Food.Core Responsibility Areas: - Direct management of a team responsible of National and International negotiations (5 National Accounts, 4 Regional Key Accounts) and coordination on all sales direct dedicated agents (60 people) - Customer Strategy in operating profit - National and International Long term plans negotiation - Sales Development strategies to improve market share in all product lines - Representing Italy in an international group responsible of International Unilever Customer Implementing cross category activity on each national customer with ad hoc project on Unilever Brands. - Accurately forecasts annual, quarterly and monthly revenue stream and cost - Control Budget for Listing, second level investment, sales promotion and trade showI drove a special supply chain‘s project on Frozen and ice cream food that helped to realize, the first in Europe, important collaboration project(win-win) with Carrefour on Distribution Area, direct management of orders and delivery directly on each Hypermarket.I persuaded Unilever Board to become Logistic provider of Carrefour Italy, renting them some of our Stocking place to store all assortment a part Unilever items, maintaining daily management of order and invoicing through our dedicated agents, To guarantee them on time deliveries, merchandising service, sharing all deliveries cost on each Hypermarket.