Massimo Zefferino Email and Phone Number
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I am the proud owner of the creative design agency, zfactor. Along with a world class team of talented individuals, we work closely with technology start ups, scale ups, hardware and software companies bring together their brand, their messaging and marketing to be more human and look more global. Over the past 20 years, we have worked with hundreds of B2B technology companies and have learned how engineers think, how technology works, what investors look for and what consumers expect. Design is more than just an afterthought or a byproduct of engineering - it should be part of a companies entire journey. People often think design is just branding, pitch decks, but in actuality design should be integrated in all aspects of a company from UI, UX, development and strategy. Design led technology companies outperform their competitors because they focus on the end user first. We get tech, we love tech, but we speak human. Specialties: - Helping technology companies speak more human & look more global- Creating compelling brand experiences, messaging & deliverables- Do what it takes to get the job done- Call bullshit when requiredEveryone is a designer, but few design.
Zfactor
View- Website:
- zfactor.ca
- Employees:
- 10
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Podcast HostThe Angry Designer Podcast Oct 2021 - PresentWaterloo, Ontario, CanadaThe Angry Designer Podcast helps frustrated graphic designers crush the social & industry BS to charge what they're worth, and build badass rewarding creative careers.
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Founder, Creative DirectorZfactor Jun 1998 - PresentWaterloozfactor is a brand strategy & creative design agency that helps B2B technology companies be more human and look more global. Over the past 20 years, we have worked with hundreds of B2B technology companies and have learned how engineers think, how technology works, what investors are looking for and what customers expect. From Telecommunication & broadband to IoT & Robotics, we help align technology brands and design the material and messaging to promote it. We love tech, but we speak human. -
Public Motivational SpeakerZfactor Jan 2012 - PresentNorth AmericaDesign is the biggest difference between good companies & remarkable ones. Applying design to business is about more than just about how something looks. Design has a place in all aspects of a company from a companies brand, to customer interactions, to HR and product development. The realization that everyone is a designer, yet few actually design has driven me to help people & organizations empower themselves to think, act and see the world through the eyes of a designer.Have been engaged to speak at Colleges, Organizations and Conferences on strategic design, thinking like a designer, entrepreneurship, digital design and thriving in a digital age.
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Pac / Advisory Committee Executive Chair For Advertising & DesignSheridan Dec 2012 - Sep 2021Oakville, OntarioTogether with talented and proven industry leaders, we combine our experience and passion to keep the curriculum for Sheridan College's Advertising and Design program current, relevant and desirable to the industry and employers. -
Chief Design OfficerVeühub Jan 2016 - Jan 2018Waterloo, OntarioInfluencers, brands and agencies are creating quality video content with few places to use them out side of YouTube, Facebook and other sharing platforms. Premium websites have quality traffic, but struggle with video, and are looking for new content to keep their visitors engaged. VeüHub matches the producers of high-quality video content with the publishers of premium, targeted websites, through a video content distribution network. -
Design / Creative Copywriting InstructorSheridan College Sep 2007 - Jun 2008Taught 2nd year Advertising and Marketing Students the process of Ad Creation & Creative Copywriting. Created course outline, developed teaching materials and the process involved in creating advertisements.Details include: - Headlines - Subheadlines - Body Copy - Call to actions - Offers & Incentives - Ad Structure - Creative Layout - Prepress & Delivery
Massimo Zefferino Skills
Massimo Zefferino Education Details
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Marketing + Design -
KciFine/Studio Arts, General -
Kci -
Kci
Frequently Asked Questions about Massimo Zefferino
What company does Massimo Zefferino work for?
Massimo Zefferino works for Zfactor
What is Massimo Zefferino's role at the current company?
Massimo Zefferino's current role is I help frustrated Graphic Designers crush the industry BS to charge what they're worth & build rewarding creative careers.
What is Massimo Zefferino's email address?
Massimo Zefferino's email address is ma****@****ctor.ca
What is Massimo Zefferino's direct phone number?
Massimo Zefferino's direct phone number is +151988*****
What schools did Massimo Zefferino attend?
Massimo Zefferino attended Sheridan College, Kci, Kci, Kci.
What are some of Massimo Zefferino's interests?
Massimo Zefferino has interest in Technology, Snowboarding, Design, Real Estate And Home Improvement.
What skills is Massimo Zefferino known for?
Massimo Zefferino has skills like Advertising, Creative Direction, Integrated Marketing, Marketing, Social Media Marketing, Brand Development, Marketing Strategy, Marketing Communications, Corporate Branding, Digital Marketing, Email Marketing, Social Media.
Who are Massimo Zefferino's colleagues?
Massimo Zefferino's colleagues are Manoj Mishra, Shawn Carlisle, Madeleine Arbour, Shannan Jones, Angus Mellor, Mitchell Vollmer, Derek Freer.
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Massimo Zefferino
Wilfrid Laurier Graduate | Territory Manager - Blake Medical DistributionBurlington, On
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