• Charged with revitalizing the company, built a custom company-wide ERP including inventory, sales calls, service calls, and scheduling.• Oversaw the design and implementation of a new bi-lingual website, designed logos, branding, UI, and packaging.• Established relationships with new suppliers worldwide.• Oversaw the development of an innovative standalone printer including creating a brand identity from scratch, researching and establishing partnerships, UI design, logo design, and copywriting.

A key position at Israel's largest packaging manufacturer, the hub of the workload flowing through the company.This demanding and challenging position involves:• Direct daily communication hundreds of clients in Israel, and abroad (Europe, North and South America, South Africa).• Management of prepress project traffic, workloads, and methodologies.• Communicating the clients' intentions & requirements to planning, sales, prepress, press and post-press departments.• Colour matching• Inventing and coding tools (AppleScript, ActionScript, Javascript, PHP) for workflow management and routine calculations, resulting in increased productivity, uniformity and accountability.• 24/7 availability, lots of work-from-home, remote crisis resolution, etc.• Validation of compatibility of clients' designs with the abilities of the various presses.• Representation of clients during press runs (approval of press), often involving innovating on-the-spot changes to colour compositions to produce the best possible results.• Personally archiving and managing large amounts of data and artwork.• Prepress specific and company-wide marcom, translation of contracts and documentation & PR.• Design of internal media, specialised showcase products and instructional documentation provided to clients and staff.

As part of the Games for Executives initiative of The Sagi Internet Research Center at the Graduate School of Management of the University of Haifa. The position involved a fascinating mix of lecturers, statistics, applied game-theory and management consulting.This position involved:● Composing and delivering lectures on futurism, technology and embracing innovation at the workplace with a focus on social networks and New Media as an extension of traditional media engagement channels.● R&D for "serious games", updating and enriching the existing games' infrastructures by adding new ways to mine data and reconfigure game mechanics.● Website design and coding, graphic design, English marcom.● Training of course attendees on the use of the "serious games" developed by the initiative, social media platforms and innovative online tools.

After earning management's trust in my previous position I was charged with overseeing the rebranding the company while bolstering the organisation's marketing and communications.The new position included:● Brainstorming, designing and coding the new commercial website.● Composing, designing and delivering intricate and engaging Keynote presentations in English & Hebrew to the "Top Brass" at Apple Europe, Technion – Israel Institute of Technology, University of Haifa and other major companies and organisations.● Data entry for hundreds of products and services into the website's online catalog.● Writing copy for the website, promotional materials, advertisements and internal documents.● Designing print & web ads, signage, stationary and promotional materials.● Creating the UI, content and coding for instructional software on using and maintaining Macs and other Apple products.● Designing branded screen savers used by the staff and installed on clients' computers.

The position involved travel around the country, time management, self reliance and an understanding of the needs of graphic designers, press companies, photographers and individual users.Key aspects of the position:● Instruction of a variety of services, applications and devices.● Technical support and customer services.● Software and hardware installation.● Marketing of Apple hardware and software, as well as Adobe, Drobo, Wacom, Microsoft and HP products.

Chemothal, Israel's largest chemical shipping and logistics company, required a quick-study short-term replacement for the temporarily missing manager of their expansive warehouse.The position involved:● Rapid assimilation of the needs of the company, the methodologies employed, and the ERP software used to manage inventory. ● Day-to-day management of the vehicular and machinery warehouse.● Researching, developing and implementing new systems for inventory management, operational policies and storage procedures, including the development of a barcode based inventory system.● Processing inventory data in search of usage trends, suspicious overactivity and waste.● Handling volatile, corrosive & flammable chemicals.

CallingID is a small startup dealing with internet security and anti-phishing software. I served as the one-man PR/design/SEO department and contributed considerably to the brainstorming of new products and innovations.This position involved many diverse responsibilities:● Marketing communication● Copywriting● Translation of contracts, software documentation and promotional copy● PR correspondence and press releases● Graphic design for websites, UI, icons, print & web advertisements● Coding for websites and HTML/JS elements of the software being developed● SEO (Search engine optimisation)