Mateus Prado Email & Phone Number

Leverkusen, North Rhine-Westphalia, Germany

São Paulo, Brasil

São Paulo, Brazil

Lead Latin America customer data strategy in partnership with the global organization aiming converting data as a company asset. Also working with the Global Sales Force implementation and Global Analytics. From the local perspective, develop a customer data driven decision process, connecting data and actionable insights:Key Achievements:- Implement in partnership with country and LATAM teams a methodology of data insights based on three main pillars: business inceptions, rituals and agile development.- Data Lake: creation of a single client dataset combining both legacies, Monsanto and Bayer, into a single source of truth. The development of such foundation, enabled actionable insights feeding marketing campaigns, differentiated sales targets, data science partnership among others. - Global Data Support: responsible for the Latin America global partnership in the "data as an asset" development / adaptation into the LATAM needs. SME for data subjects and facilitator in the implementation of capabilities such as Global Sales Analytics, Global CRM and others.

São Paulo, Brazil

Responsible for Data & Analytics in the Sales Effectiveness area.Position key attributes included improve customer centricity through analytics capabilities, support business teams through reliable data foundation, generate enhanced data visualization features and develop a local intern to work with data dashboards:Key Achievements- Customer Centricity through analytics capabilities: global analytics implementation in Brazil and Argentina aiming data driven decisions. Since then it has been used for grower programs, business campaigns and customer insights generation;- Support business teams through reliable data foundation: creation of a single client dataset to be used as key source for business decisions and analysis, such as brand overlapping, sales team reach and size, account planning sales plan and demand generations, customer journey focus, among others. - Generate enhanced data visualization features: responsible for the creation of several visualization tools such as product performance dashboards, also worked as the Sales Force Einstein Performance Management dashboard advisor.

São Paulo, Brazil

Responsible for providing to the commercial organization the best in class Business Intelligence analysis, connecting internal data, external sources, statistical tools and market knowledge to drive business decisions:- Key Performance Indicators for sales team: responsible for the calculation and deployment of the market size and market share %;- Market Size Forecast for the upcoming years: working with consultancies to generate the market forecast numbers that would drive demand forecast for the key dealers and clients. Also had the opportunity to develop a commodity price simulator that allowed the team to understand best scenarios for Corn and/or Soybean planting options;- Single Customer View: responsible for deploying a customer dashboard tool combining key data sources from the company in a Single Customer analysis.

São Paulo, Brazil

- Demand forecast process- Market demand actuals / projection- Sales Forecast vs. Supply Chain offer

São Paulo, Brazil

- Auditing process- Financial and commercial forecast process- Invoice and contract analysis

Executive Mba, Big Data And Business Analytics

Bachelor'S Degree, Business Administration And Management, General