Digital Analytics and Martech professional with experience in Data Engineering, primarily focusing on cross-referencing and enriching transactional and behavioral databases to generate insights on CRO (Conversion Rate Optimization) and Business Intelligence.
-
Data Lead | MartechBanco CarrefourBrazil -
Analytics Engineer Lead | MartechBanco Carrefour Jun 2024 - PresentSão Paulo, BrasilTechnical leader of the Data Engineering core in the Martech team.Responsible for working end-to-end on ETL/ELT project development, data enrichment and modeling, which serve as information sources for various Business and Product teams within Banco Carrefour. -
Martech & Digital Analytics AnalystBanco Carrefour Sep 2022 - Jun 2024Highly focused on designing data collection implementation solutions (Google Analytics), validating the tagging structure in digital products (PWA and Native), and consuming the collected data, with occasional cross-referencing between Transactional and Behavioral databases to provide insights, conduct A/B/n Tests, and help the team achieve the defined Macro OKRs. -
Data AnalystCubos Academy Aug 2022 - Sep 2022Starting my career transition to Data Analysis / Technology, I was part of the Data Squad at Cubos Academy, where I was responsible for creating dashboards for data visualizations that served as inputs for the Technology team to work on product development and improvement. -
Crm Specialist - HubspotCubos Academy Apr 2022 - Aug 2022Salvador, Bahia, BrasilResponsible for structuring and maintaining lead/customer acquisition and nurturing flows, using Email and SMS campaigns, as well as managing data attribution and Data Quality for CRM data feeds. -
Performance & Growth AnalystCubos Academy Sep 2021 - Apr 2022Salvador, Bahia, BrasilAd placement and management, monitoring of metrics and other KPIs related to Performance and Growth, tagging and event configuration in Analytics, Google, and Facebook. -
Paid Media ConsultantIndependent Consultant Mar 2019 - Aug 2022Advisory in paid media and Growth for digital agencies and small businesses that need to establish or expand their presence in the digital space. -
Performance AnalystBloxs Investimentos Feb 2021 - Sep 2021Salvador, Bahia, BrasilAd placement and management, monitoring of metrics and other KPIs related to Performance and Growth, tagging and event configuration in Analytics, Google, and Facebook. -
Co-Founder & Marketing OpsSolidareasy May 2018 - Jan 2021Salvador, Bahia, Brasil -
InternNeoenergia Apr 2017 - Mar 2018Salvador E Região, Brasil -
Administrative AssistantIgf - Auditores E Consultores Jul 2015 - Apr 2017Salvador, Bahia, Brasil
Mateus Bezerra Education Details
-
Interrompido -
Data Analytics -
Publicidade
Frequently Asked Questions about Mateus Bezerra
What company does Mateus Bezerra work for?
Mateus Bezerra works for Banco Carrefour
What is Mateus Bezerra's role at the current company?
Mateus Bezerra's current role is Data Lead | Martech.
What schools did Mateus Bezerra attend?
Mateus Bezerra attended Instituto De Gestão E Tecnologia Da Informação, Digital House Brasil, Unijorge, Universidade Salvador.
Who are Mateus Bezerra's colleagues?
Mateus Bezerra's colleagues are Bruna Fanchini, Leonardo C., Anna Clara Gonçales, Bianca Xavier, Luciano M., Silmara Lima, Diego Sousa.
Not the Mateus Bezerra you were looking for?
-
1toptal.com
-
-
1kryptus.com
-
Mateus Bezerra
Assessor Internacional @ Governo De Rondônia | International Relations | Mba In Foreign Trade | Postgraduate Degree In Business IntelligenceBrasília, Df
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial