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• Led the development of a new payment processor product designed to serve over 14 Fundraising Markets globally, with plug-and-play solution, enabling easy integration of new payment gateways, supporting localized.
• Managed global project execution, engaging stakeholders and gathering requirements from offices across the Americas, Europe, Africa, and Asia.
• Coordinated the work with the technology development vendor (10+ individuals) to ensure seamless tech execution and delivery.
• Evaluated new payment methods and gateways for market relevance, focusing on integration capabilities and due diligence.
• Oversaw end-to-end project scoping, implementation, testing, and monitoring of key payment metrics such as acceptance rates, payment gateway fee optimization, and risk management.
• Integrated the product with the existing Drupal-based Content Management System used by the fundraising markets.

Sao Paulo, Brazil

• Executed the Donor Acquisition Program within the PSP/Fundraising office of UNHCR Brazil.
• Seamlessly led coordination between the local acquisition team and the media buying agency, coaching six team members using Agile methodologies (Scrum, Kanban).
• Successfully expanded the Digital Donor Acquisition program, achieving the largest growth in the country with revenues of 6M BRL / 1.2M USD in 2021.
• Implemented and managed various donor acquisition channels, including Direct Mail, Direct Response TV, Telemarketing, Lead Generation and Conversion, ensuring effective budget and vendor management.
• Managed and monitored budgets and strategies for all donor acquisition programs to optimize performance.
• Developed and maintained comprehensive KPI monitoring through an automated dashboard, integrating multiple data sources to streamline insights and relevant takeaways using Python and PowerBI.

São Paulo, Brasil

• Contributed as part of the development team that built the ecommerce website for Atacadão, one of the largest retailers in Brazil.
• Utilized a range of backend and frontend technologies, including Python, Django, JavaScript, CSS, HTML, Jinja, Bootstrap, PostgreSQL, AWS and GCP to deliver a robust and user-friendly platform.

São Paulo E Região, Brasil

• Developed a tool utilizing AI to extract business information from bureaucratic documents, enhancing efficiency in for client's businesses.
• Backend and frontend web development using Python, JavaScript, CSS, and HTML.
• Flask for backend development and VueJS for frontend, complemented by Jinja and Bootstrap for efficient and responsive design.
• Data storage and retrieval with MongoDB and MongoEngine.
• AWS for cloud services, ensuring scalability, reliability, and performance.

• Executed the Donor Acquisition Program within the PSP/Fundraising office of UNHCR Brazil.
• Seamlessly coordinated efforts between the local acquisition team and the media buying agency, providing coaching and support to two team members.
• Implemented and managed multiple donor acquisition channels, including Digital, Direct Mail, Direct Response TV, Telemarketing, Lead Generation and Conversion, ensuring effective budget and vendor management.
• Oversaw budget and strategy implementation, as well as monitoring all donor acquisition programs to optimize performance and achieve fundraising goals, being part of the award-winning prize fastest-growing market in.

• Oversaw the setup and deployment of backend and frontend systems for online platforms, including automated donor journeys and digital media campaigns.
• Collaborated with the Public Information sector to develop and execute shared strategies.
• Created content for email marketing campaigns focused on acquisition and retention, as well as for landing pages and banners aimed at donor acquisition.
• Conducted forecasting and benchmarking to inform strategic decisions.
• Managed and maintained databases to ensure data accuracy and usability.
• Provided detailed reporting and key analysis to support tactical and strategic changes and implementations.

• Focused on prospecting and presenting Exponential's media offerings to media buyers from major and mid-sized agencies across Brazil.
• Built and nurtured strong relationships with media buyers to drive sales and secure long-term partnerships.
• Led business development initiatives to onboard new publishers, expanding Exponential's network to enhance audience reach and content relevance in the country.

São Paulo Area, Brazil

• Leveraged data analysis to optimize ad-inventory management and maximize yield, directly contributing to Microsoft Advertising revenue growth.
• Ensured compliance with deals and pricing policies to maintain integrity and consistency.
• Influenced and educated the sales team to enhance sales performance through strategic data-oriented insights.Developed comprehensive information to support senior management decision-making.

Helped other students in Finance related subjects

Master Of Business Administration - Mba, Computer Software Engineering

Business Administration And Management, General

Education record