Performance Management for Digital Workplace Services:Developed dashboards and reports in Power BI to monitor key performance indicators (KPIs), providing visibility to stakeholders worldwide and supporting decision-making within the Digital Workplace Services division.Built and maintained ETL processes using Python and Alteryx, ensuring reliable, clean, and up-to-date data pipelines for reporting and analysis.Conducted data analysis to optimize corporate device performance and enhance security processes, ensuring maximum operational efficiency.Implemented monitoring solutions and reports to proactively identify issues and improvement opportunities within digital workplace services.Supported the enhancement of data governance processes, contributing to operational efficiency and better alignment with organizational goals

Data Automation Project in the Construction Sector:Designed, developed, and implemented an automated data pipeline in Azure, replacing manual Excel processes and enabling real-time data availability (D1) for business intelligence.Developed dashboards in Power BI to monitor critical KPIs, providing insights into:Construction costs and project progress.Sales performance and marketing campaign outcomes.Operational costs and workforce distribution (internal and external).Automated processes for data collection and integration via APIs, significantly improving data accuracy and timeliness.Enhanced executive decision-making by solving visibility gaps in internal processes, enabling comprehensive oversight and strategic planning.

"Customer 360" Project:Successfully led the data migration and integration from multiple sources to build the "Customer 360" data cube, consolidating comprehensive customer insights across all company touchpoints.Designed and implemented ETL/ELT processes and developed efficient tables and views using Python, Alteryx, and Databricks, with data pipelines deployed on SQL Server, AWS, and Azure, ensuring data governance and quality.Automated workflows, achieving a 50% reduction in customer validation time for the commercial team.Created strategic dashboards for the Customer Intelligence, Marketing, and CRM teams, enabling actionable insights for campaigns, products, and services.Built segmented customer datasets for email marketing campaigns, improving personalization and targeting accuracy.Led the weekly prioritization forum for processing data requests, streamlining data intake and evaluation processes for other teams, ensuring alignment with business objectives and timely delivery.

● Development and enrichment of databases for creating reports, dashboards, studies and analyses.● Development, improvement and maintenance of dashboards and reports for different areas.● Analysis of data from campaigns, customers, digital environments and the market with the Marketing and CRM teams related to the performance of campaigns, projects and data quality.● Implemented improvements in the proposal analysis process, by identifying weak points in the spreadsheet, making adjustments to the formulas and eliminating redundancies, resulting in the reduction of errors and making the process more didactic, agile and easy to understand.● Automated functions in the spreadsheet, creating standardization and automating with formulas processes that were previously done by hand, making our analyzes deeper and substantially reducing the modeling time per project and the margin for human errors.● I collaborated with the implementation and improvement of CRM, working together with the team of programmers and sharing my experience to detail the process of the projects and the main points of attention, ensuring that the functions of the system met our needs and were relevant to the improvement of our results, in addition to understanding its operation in depth with the intention of training new employees on its use