With over 15 years of experience in strategic positions at leading publicly traded companies, I have established a solid track record in corporate governance, reporting directly to the CEO and the Board of Directors.Throughout my career, I have led growth and expansion strategies across various fronts, directly handling M&A transactions, brand licensing, and franchising.During this journey, my teams have delivered significant financial results, with exponential growth in royalty revenue and efficient P&L management that resulted in high EBITDA margins and recognition through the ABF Franchising Excellence Seal and the "Best Franchises of the Year" award by PEGN ("Pequenas Empresas, Grandes Negócios").I maintain close relationships with law firms and consulting firms specializing in licensing and franchising, recognizing the importance of staying updated on the latest trends and best practices to optimize expansion strategies.As a leader, my approach is based on creating an inspiring work environment where the personal and professional development of each member is encouraged and valued.Other skills: sales strategies, new business development, expansion plans, franchising and brand licensing, strategic partnerships, mergers and acquisitions, leadership, talent development, and zero-based budgeting (ZBB).