Mathew Rajan

Mathew Rajan Email and Phone Number

Performance Marketing and Ad Operations Manager @ Propertyguru.ae
Dubai, AE
Mathew Rajan's Location
Dubai, United Arab Emirates, United Arab Emirates
Mathew Rajan's Contact Details

Mathew Rajan work email

Mathew Rajan personal email

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About Mathew Rajan

I am a results-driven Performance Marketing Specialist with over 7 years' experience in digital advertising and customer acquisition. I have a deep understanding of the digital marketing landscape and a passion for using data and technology to drive business growth.I have a strong track record of success managing large-scale campaigns across multiple channels, including search, social, and programmatic advertising. With my SEO expertise, I make a website appear at the top of search engine results pages. I excel at creating and implementing strategies that deliver measurable results, such as increased website traffic, leads, and sales.I hold certifications in Google Ads and Google Analytics. I am an expert in Google Analytics and have extensive experience with various marketing and analytics tools.I worked in various industries such as e-commerce, retail, real estate, hospitality, entertainment, leisure etc and I am well versed with the UAE market.If you are looking for a skilled and experienced Performance Marketing Specialist in Dubai who is passionate about delivering results, please don't hesitate to connect with me. Let's connect and discuss how we can drive growth for your business.

Mathew Rajan's Current Company Details
Propertyguru.ae

Propertyguru.Ae

View
Performance Marketing and Ad Operations Manager
Dubai, AE
Employees:
28
Mathew Rajan Work Experience Details
  • Propertyguru.Ae
    Performance Marketing And Ad Operations Manager
    Propertyguru.Ae
    Dubai, Ae
  • Propertyguru.Ae
    Ad Operations Manager
    Propertyguru.Ae Nov 2022 - Present
    Dubai, United Arab Emirates
    • Develop and execute performance marketing campaigns across Google Ads and Facebook Ads, to generate high-quality real estate leads, resulting in a 40% increase in lead volume and a 25% increase in conversion rates.• Conduct extensive audience research to ensure ads are served to users who are actively searching for real estate in the targeted area.• Create and optimize ad copy, landing pages, and audience targeting to drive high-quality traffic and engagement.• Analyze campaign data to identify trends and opportunities for optimization, and provide insights to the client.
  • Jes Media
    Senior Performance Marketing Executive
    Jes Media Nov 2021 - Aug 2022
    Dubai, United Arab Emirates
    Client: EMAAR Group• Handled industries: Hospitality, Leisure, Malls, Entertainment, Real Estate• Ad Platforms: Google (Search & Display), Facebook/Instagram, YouTube, LinkedIn, TikTok, Amazon, Huawei, Programmatic Platforms.• Campaign Types: Conversion, App install/engagements, Lead generation, Awareness, Video views, Traffic, Call/WhatsApp• Develop digital marketing strategies and media plans to achieve monthly and yearly KPI’s.• Set up, manage and optimize campaigns to achieve the best result.• Prepare campaign reports to share the insights and recommendations with the client.• Configure and manage website tags and triggers, pixel implementation etc. using Google Tag Manager.• Managing Data Studio and its data source integrators for dashboard creation, management and troubleshooting.• Overseeing clients all SEO projects including preparing and managing SEO roadmaps.• New vendor onboardings and technical support.• Liaising with account managers at Google, Meta, TikTok and other platforms to improve and rectify campaign performances.• Supporting the team for creating sales pitches including competitor analysis.
  • Act Pro & Business Services
    Digital Marketing Specialist
    Act Pro & Business Services Aug 2019 - Apr 2021
    Dubai, United Arab Emirates
    • Developed and managed digital marketing campaigns• Designed, built, and maintained the organization’s social media presence• Managed all social media accounts and organization’s official pages• Created and maintained Google Ads campaign • Developed a budget and calculated ROI for the digital marketing campaigns• Created conversion goals on Google Tag Manager and Google Analytics• Generated monthly website performance report based on Google Analytics and Google Search Console • Managed Google Business Listing page• Managed company’s affiliate programs.• Developed, managed and maintained the organization’s websites • Coordinated with content writer to create keyword-optimized content for the website, blog and social networking accounts • On-page and off-page search engine optimization• Interacted with the visitors on the website through chat and handover contact details of legitimate leads to the sales department• Managed web hosting and domain name registration• Provided analytic reports of enquiries that came through online platforms• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of the industry.• Coordinated with the outsourced IT services company to resolve the IT issues within the organization.Tools: Google Ads, Search Console, Google Analytics, Google Data Studio, Other SEO tools, HubSpot, ZOHO CRM
  • Lead X Commercial-Above & Beyond
    Web Developer & Digital Marketing Executive
    Lead X Commercial-Above & Beyond Jan 2018 - Aug 2019
    Dubai, United Arab Emirates
    • Static and dynamic website development for the company and clients including ecommerce websites.• Developed and managed paid social media campaigns for clients.• Managed social media accounts for the company and clients.• Email marketing • Generated monthly performance report of each website.• Web hosting and Domain registration management.• Provided pre-sale and post-sale services.
  • Inmenzo Technologies Llp
    Web Developer And Seo Analyst
    Inmenzo Technologies Llp Jun 2015 - Jul 2017
    Kerala, India
    Performing frontend and backend development of websites, social media management, search engine optimizationx, configuring webservers, domain configurations, LAN configurations etc. We at Inmenzo develop a new device called SELFe; a portable wind power bank. I feel proud to be a part of it.
  • Creavelabs It Solutions Llp
    Php Pogrammer And Web Developer
    Creavelabs It Solutions Llp Sep 2014 - Jan 2015
    Pathanamthitta, Kerala, India
    Designing and development of static and dynamic websites.
  • Insight Innovative Solutions
    Associate Operations Manager
    Insight Innovative Solutions Jul 2012 - Jul 2013
    Bengaluru, Karnataka, India
    Managing clients account.Managing on-boarding of new clients.Managing renewals and cancellation of accounts.Managing multiple teams including website development, digital marketing and technical support departments.Managing employee schedules and rosters including processing of leave and sick time.Managing service delivery.Cooperate with different departments to improve business operations.Provide feedback on company policies and procedures.Oversee operational cost, risk and audit activities.Evaluate current operational strategies and recommend improvements.Supervising the team to ensure operational excellence and excellent customer services.CRM: WHMCS
  • Insight Innovative Solutions
    Technical Support Representative
    Insight Innovative Solutions Apr 2012 - Jun 2012
    Bengaluru, Karnataka, India
    Web Hosting SupportDomain Registration SupportActivate and manage clients websites on serverCoordinate with stakeholders to resolve clients issues and ensuring the smooth functioning of the serverPlatforms: Windows (Plesk), Linux (cPanel)
  • Insight Innovative Solutions
    Seo Analyst
    Insight Innovative Solutions Oct 2011 - Mar 2012
    Bengaluru, Karnataka, India
    Develop optimization strategies that increase the company's search engine results rankings Research SEO keywords to use throughout the company's website and other SEO tools Monitor daily performance metrics to understand SEO strategy performance Write compelling and high-quality website content, including blog posts and page descriptions Update content and website links for maximum optimization and search engine rankings

Mathew Rajan Skills

Microsoft Office Php Microsoft Excel Search Engine Optimization Microsoft Word Management C (Programming Language Ruby On Rails Sql C++

Mathew Rajan Education Details

  • Musaliar College Of Engineering And Technology, Musaliar College P.O., Kumbazha, Pathanamthitta - 689653
    Musaliar College Of Engineering And Technology, Musaliar College P.O., Kumbazha, Pathanamthitta - 689653
    Electrical, Electronics And Communications Engineering

Frequently Asked Questions about Mathew Rajan

What company does Mathew Rajan work for?

Mathew Rajan works for Propertyguru.ae

What is Mathew Rajan's role at the current company?

Mathew Rajan's current role is Performance Marketing and Ad Operations Manager.

What is Mathew Rajan's email address?

Mathew Rajan's email address is ma****@****hub.net

What schools did Mathew Rajan attend?

Mathew Rajan attended Musaliar College Of Engineering And Technology, Musaliar College P.o., Kumbazha, Pathanamthitta - 689653.

What skills is Mathew Rajan known for?

Mathew Rajan has skills like Microsoft Office, Php, Microsoft Excel, Search Engine Optimization, Microsoft Word, Management, C (Programming Language, Ruby On Rails, Sql, C++.

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