Mathew Atkinson Email & Phone Number

Wilmslow, England, United Kingdom

United Kingdom

Head of department and member of the operations team behind a brand of Cuban-inspired bars and restaurants. Joining to open a flagship Manchester venue (number 5) the estate now boasts 19 sites in the UK & NI. Overseeing 23 Sales Managers and their respective teams (59 people in total) which generate sales of £8m+ annually. Seeking opportunities to engage our teams, create customer loyalty, drive revenue growth and build upon a strong brand culture. Responsibilities:- Setting our vision and strategic KPIs. - Creating and delivering operational plans.- Financial planning with P&L ownership. - Creating online and offline marketing strategies.- Managing individual and team performance.- Providing management information for all levels.- Team and process development. - Design and delivery of training programs- Reporting at board level.Highlights:- Estate expansion plan 9 to 19 sites in 3-years. - Developing new performance management tools. - Reducing team turnover from 120% to 25%.- Driving culture change across the business. - Pitching and winning £100k of board investment. - Delivering a 12-month management project. - Building a £600k per year loyalty scheme.

United Kingdom

A new business development and sales role representing both the Revolution and Revolución de Cuba brands, a total of 79 bars and casual dining sites.Targeting employers in high ROI sectors (professional services, manufacturing, information technology, finance) with focus on key city locations to place highly profitable business in units with large operating spaces. Responsibilities:- Developing short and long term sales plans.- Forecasting sales and providing monthly analysis.- Research and developing new client relationships. - Sales cycle ownership, prospecting to referral. - Utilising phone, email, social media and events. - Maintain a contact database of decision makers.- Collaborate with product development teams. - Producing B2B campaigns and brand collateral.- Showcasing at trade shows and expo events. - Reporting at board level.

Manchester

Launching the flagship Revolución de Cuba Manchester site after a £3m investment. Developed and delivered a 16-week campaign to raise brand awareness, targeting the city’s business districts. Moving into a sales role helping grow the business over the course of 3-years, setting new company revenue, profit and sales records. Responsibilities:- Recruit and train a team of sales executives- Manage individual and team performance. - Meeting sales and revenue targets. - Provide memorable customer experiences. - Deliver all local level marketing activity.

York, United Kingdom

One of the highest-performing sites within the Revolution estate, progressing into a new role in 15 months, opening a site with the largest investment to date.Responsibilities:- Reactive and proactive sales.- Social media management.- Local marketing activity.- Event planning and management.

Level 5 Diploma, Leadership And Management, Distinction

Bachelor'S Degree, Pr And Marketing