Full service marketing strategy consultant.

Leading strategy, UX and media for agency.• Primary lead for all strategic planning for the agency across all clients and new business initiatives• Responsible for leading the UX and design team for the redesign of Honda Canada’s powersports, marine and engine websites• Ongoing responsibility for research, needs analysis and go-to-market strategy for several SMBs in Alberta Clients: Honda, Hopewell, Alberta Central, Interpipeline, Enerplus, Husky, ProAll

Providing digital strategy for agency clients.• Developed a 5 year digital marketing strategy and roadmap for the credit union system in Alberta• Ongoing responsibility for research, needs analysis and digital marketing strategy for several SMBs in Alberta Clients: Honda, Hopewell, Alberta Central, All Weather Windows

Helping companies become more digital.Clients: GCI Canada, Tourism PEI, LG Canada, Eli Lilly, Ontario Pharmacist Association

Digital and strategic leadership for Zeno Canada.• Contributed to growing agency revenue by 65% and securing two new key client accounts • Developed strategy award winning Ask an Islander program for Tourism PEI which delivered 10x lead acquisition and prospect engagement YOY• Part of Zeno’s global digital leadership team responsible defining global strategic priorities and best practices Clients: Tourism Prince Edward Island, Spin Master, Nivea, Barilla, Unilever

Member of award winning agency management team focused on innovation and solving real business problems through digital.• Grew account portfolio by 45%, leading 4-person dedicated team and increasing annual revenue by 50%• Led complete overhaul of the J&J Canada digital ecosystem across web, mobile and social media, leading to +25% consumer engagement and +215% portfolio traffic• Developed General Mills Canada 2014-2020 digital road map and led award-winning campaigns for Cheerios and Nature ValleyClients: General Mills, Johnson & Johnson, Nike

Management of the client services team at most awarded digital agency in Canada. • Managed all facets of delivery for agency’s client portfolio • Led agency’s client services team , responsible for staff management, development, hiring and performanceClients: Coca-Cola, Kraft, Mercedes-Benz, McCormick, CAASCO

Senior account lead for Coca-Cola and Mercedes-Benz.• Developed innovative digital marketing campaigns for Mercedes-Benz Canada including 2012 C-Class using AR and mobile gaming, contributing to record increases in brand preference, +20% in 2012 sales

Leadership of a dedicated cross-functional team delivering content marketing and CRM solutions.• Senior leadership and management of 20+ cross-functional team• Consistently delivered 30%-50% YOY organic growth across client portfolio• Led the P&G CRM program Rouge reaching 6MM+ North Americans 2x per yearClients: P&G, Rubbermaid, Lending Tree

Digital marketing strategy and project execution consulting.

Digital services and project execution consulting.

Managed the delivery of large digital programs for global pharmaceutical brandsClients: Hoffmann-La Roche Ltd, Organon International Inc, P&G Pharmaceuticals, Purdue Pharma