In charge of Marketing Automation, under the Concept Revenue Science, at Nortal. Element was acquired by Nortal during 2016.

Helping companies with the lead to revenue process. I have more than 7 years experience of digital marketing in different areas, large and small B2B companies. During the last years I've successfully procured, implemented and integrated Marketo marketing automation at one of the largest IT companies in the Nordics. I am head of the Marketo Area at Element. Element is the leading Demand Generation, Lead Management and Marketing Automation Agency in Europe. Our vision is to optimize the future of sales and marketing processes. We help our clients develop B2B-customers by using cutting edge strategic management, innovative and measurable marketing tactics and world leading software solutions.Other than increased sales and decreased sales costs, we deliver:- a professionalization of the revenue process- increased conversion of leads to customers- shorter sales cycles

My current role contains of the following task/areas: - In charge of Tieto's global Marketo (marketing automation) implementation. - Implementing and setting up Marketo according to Tieto's needs. - Integration with CRM - Change management - moving from outbound to inbound thinking. - Designing nurturing campaigns and setting up best practice templates for Tieto. - Education of colleagues. - Provide best practice thinking on digital marketing strategies for Tieto's key bets and large campaigns. - Setting up Tieto's content marketing - Design and develop an Internal content calendar and content hub. - How do we target the right content towards the right prospect/customer at the right time?Previously I've worked with: - Online optimization and analytics, web site traffic analytics, online advertising. - Member of the team creating tieto website, www.tieto.com- Provide best practice advice for corporate online campaigns.- In charge of Tieto's large campaigns "Going Google Roadshow Stockholm", "Tieto Cloud Server Sweden"- Creation of marketing material for several Tieto Managed Services offerings.

Planning and executing all of Medius marketing campaigns on a global level. Responsibility over Medius website, Product flyers, online and offline campaigns, as well as different events.

In charge of the marketing in Skåne and Blekinge. Financal responsibility as well as responsibility for personell.

Main tasks was to assist the Marketing manager with layouts of new folders, and posters.

Teaching the programmes Adobe Indesign, Photoshop, Premiere; Macromedia flash; and Microsoft Powerpoint. Teaching within the basics of moviemaking.Assisting within the communication course.