BtoB, Railway industryReporting: Railshine presidentImproving Railshine and Railshine Rental visibility on Internet and setting up a global marketing strategy. • Management of digital strategyProposal of complete digital marketing strategy and management of operational works: referencing (SEO, SEM, websites and contents), e-lever management (Search, e-mailing, e-reputation, display), e-container optimization (social networks, videonews)• BtoB MarketingStrategic marketing: strategy definition involvement, digital strategy proposal, analyzes and studies of railway industry contextOperational marketing: mailing and e-mailing, videonews management, direct marketingCreation of the new communication camaign: FEEDMYTRAIN.COM (www.feedmytrain.com)• 360° CommunicationMedias Relationship, creation of booklets, partnerships, events management• Management of a stand at InnoTrans 2016 exhibitionSetting up of a global marketing and communication concept, monitoring of all invitations and commercial support, e-mailing campaign, multi-media ads, logistics...www.railshine.comwww.railshine-rental.com

M€550 rev., BtoB, Real Estate /ConstructionCreated a market estimation method and improve a turnkey market• Involved in development of a statistical method to estimate the construction market, involving writing of excel macro; diagnostic of market share; definition of commercial objectives; used data.• Worked on development of product involving: market and competition, involving comparison of all products on market (customer survey)• Worked on macro-economic studies including: offices projects of construction; studies concerning competitors, project types and market evolution.

M€13 rev., BtoB, IndustryDelivered audit marketing to an international sales development• Analysed sales by products and by countries; delivered sales perspectives; submitted correctives answers; and elaborated sales strategy.• Sales support; visited customers and suppliers

M€110 rev., BtoB / BtoC, RetailHelped to develop revenue by external solutions and to improve average basket• Involved in the development of external sales by creating partnerships with private schools• Worked on establishment of humanitarian days (Unicef, etc.) to improve average basket; direct marketing campaign.Results: € +13,000 of revenue and average basket +8% during humanitarian days