With over 19 years of experience in marketing, partnerships, sales, and e-commerce, I am a seasoned and versatile omnichannel retail expert. I have worked with renowned Canadian and international brands, such as L'Oréal, Kiehl's, Redken, Kérastase, Decleor, Shu Uemura, and RW&CO., developing and executing successful marketing strategies and campaigns for the beauty, luxury, and fashion sectors.As the Director of Marketing and Partnerships at RW&CO., I lead a talented team of marketing and content professionals, managing the brand development and positioning, the go-to-market plan, the content factory, the brand community, the omnichannel brand experience, the influencer marketing, the philanthropy, and the PR and social media initiatives. I also oversee the brand partnerships, creating and maintaining strong relationships with key stakeholders and influencers. My passion is to cultivate a collaborative and empowered environment where my team can thrive and deliver outstanding results.
Listed skills include Public Relations, Management, Digital Marketing, Integrated Marketing, and 2 others.