Mathieu Bouchard Email and Phone Number
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With over 19 years of experience in marketing, partnerships, sales, and e-commerce, I am a seasoned and versatile omnichannel retail expert. I have worked with renowned Canadian and international brands, such as L'Oréal, Kiehl's, Redken, Kérastase, Decleor, Shu Uemura, and RW&CO., developing and executing successful marketing strategies and campaigns for the beauty, luxury, and fashion sectors.As the Director of Marketing and Partnerships at RW&CO., I lead a talented team of marketing and content professionals, managing the brand development and positioning, the go-to-market plan, the content factory, the brand community, the omnichannel brand experience, the influencer marketing, the philanthropy, and the PR and social media initiatives. I also oversee the brand partnerships, creating and maintaining strong relationships with key stakeholders and influencers. My passion is to cultivate a collaborative and empowered environment where my team can thrive and deliver outstanding results.
Rw&Co.
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Director Of Marketing And PartnershipsRw&Co. Mar 2018 - PresentMontréal, Québec, CaRW&CO. : Canadian ready-to-work fashion brand inspired by the RWCOMMUNITY• Head of marketing/brand development and brand partnerships including marketing/content manager, PR/Partnerships/Social media team/CRM• Brand strategies and go-to-market: 3 years plan, content factory, marketing plan, brand positioning, brand community, Omni brand experience, influencer marketing, philanthropy, PR & social media
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Brand Director (Sales, Marketing & Ecommerce)L'Oréal Jul 2017 - Feb 2018Paris, FrDecléor, Kérasrase & shu uemura : professional luxury brands• Head of marketing, e-commerce department including product managers & digital manager • Brand strategies for Canadian market: marketing plan, brand positioning, portfolio management, merchandising vision, communication strategy• Head of sales department for Decleor • Management of team of 8 people -
Marketing DirectorL'Oréal Mar 2016 - Jul 2017Paris, FrKiehl's Since 1851 : a complete retail integrated omnichannel beauty brand• Head of marketing department including product managers, digital and PR team • Brand strategies for Canadian market: marketing plan, brand positioning, portfolio management, merchandising vision, communication strategy• Management of team of 5 people
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Marketing DirectorL'Oréal Aug 2013 - Mar 2016Paris, FrL'Oreal Professionnel : worldwide leading professional brand• Head of marketing department including product managers, digital and PR team • Brand strategies for Canadian market: marketing plan, brand positioning, portfolio management, merchandising vision, communication strategy• Management of team of 6 people
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Marketing DirectorL'Oréal Dec 2011 - Aug 2013Paris, FrRedken 5th Avenue : #1 professional brand in Canada• Head of marketing department including product managers, digital and PR team • Brand strategies for Canadian market: marketing plan, brand positioning, portfolio management, merchandising vision, communication & sponsorship strategy• Management of team of 6 people
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Marketing And Education ManagerL'Oréal Jun 2008 - Nov 2011Paris, FrKérastase Paris and SHU UEMURA art of hair : professional luxury brands• Head of marketing and education department including product manager, trainers, digital and PR team • Brand strategies for Canadian market: marketing plan, brand positioning, portfolio management, merchandising vision, communication strategy• Training vision : tools development, train the trainers • Management of team of 2 people
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Product ManagerL'Oréal May 2005 - Jun 2008Paris, FrL'Oreal Professionnel : worldwide leading professional brand• Product category management • Product category strategies and management for Canadian market: product category management, promotional and launch calendar, merchandising, creative editorial shoots
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Sales RepresentativeAldo Group May 2003 - Oct 2004Montreal, Quebec, Ca
Mathieu Bouchard Skills
Mathieu Bouchard Education Details
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Hec MontréalMarketing -
Université De MontréalGénéral
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College Lafleche (Cegep)Général
Frequently Asked Questions about Mathieu Bouchard
What company does Mathieu Bouchard work for?
Mathieu Bouchard works for Rw&co.
What is Mathieu Bouchard's role at the current company?
Mathieu Bouchard's current role is Director of Marketing @ RW&CO. | Driving Brand Growth with Marketing Expertise / ex-L’Oréal.
What is Mathieu Bouchard's email address?
Mathieu Bouchard's email address is ma****@****eal.com
What is Mathieu Bouchard's direct phone number?
Mathieu Bouchard's direct phone number is +151482*****
What schools did Mathieu Bouchard attend?
Mathieu Bouchard attended Hec Montréal, Université De Montréal, College Lafleche (Cegep).
What skills is Mathieu Bouchard known for?
Mathieu Bouchard has skills like Public Relations, Management, Digital Marketing, Integrated Marketing, Public Speaking, People Development.
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