The Paris Musketeers are France's only professional American football team, competing in the European League of Football. In only 2 years, the team has reached the Semi-Finals of the European Championship in September 2024. My role involves structuring the business across key areas such as brand awareness, sponsorship, ticketing, and merchandising. I bring in processes and best practices inspired by the tech startup ecosystem to ensure performance, scalability, efficiency, and innovation. This includes implementing strategic frameworks, streamlining operations, and fostering a growth-oriented culture to enhance overall performance and market impact.https://www.parismusketeers.com

Piktiz's mission is to turn products and experiences into stunning visuals through photoshoots and AI Staging in 425 cities across Latin America & Europe.

- Spearheaded the creation of a startup revolutionizing visual content delivery for businesses in Brazil, offering 24-hour service nationwide to clients in the food delivery, real estate, e-commerce, and event sectors- Launched operations in 8 other LATAM countries including Mexico and Colombia beyond Brazil.-Strategic Leadership & Sales: Formed and led a multicultural founding team, signing deals with industry giants like iFood, Rappi, Didi, Uber, Quinto Andar, and Leroy Merlin.- Operational Development: Oversaw the recruitment and management of operational teams of 10+ people to manage freelance photographer coordination across LATAM and post-production, ensuring excellence in customer success and sales.- Funding: Successfully raised €400k in Pre-Seed funding from French and Brazilian angel investors.

Envoy is a SaaS Martech company offering an innovative lead generation solution for content mobile apps & websites. The mission is to transform the acquisition funnel to create more organic growth and engage over-solicited leads by enabling them access app content without downloading it first.

Co-created SaaS platformEstablished POCs with key B2B players (SVOD, wellness, publishers) and strategic partnerships with content platforms, marketing & technology agencies, significantly expanding product reach.Key Achievements:- Increased conversions by 12x for several publishers and SVOD platforms at no additional media cost.- Simplifies lead generation for mobile apps and websites, attracting more qualified users (+40% LTV)Funding: Supported by three VCs and multiple business angels.www.envoy.is

Consulting in marketing and international development, providing expert guidance to tech & entertainment companies looking to expand their global footprint.1. MUBI (SVOD Cinema): Led MUBI's expansion into Southeast Asia, helping the company navigate the complexities of new markets and effectively grow its subscriber base in the region.2. Labsense (AI-Powered Content Writing):Led Labsense's successful launch in Italy, Spain, and Brazil, enabling them to tap into new customer bases and enhance their global presence.3. Content Square (Experience Analytics Platform):Conducted intercultural management workshops and coaching sessions for Content Square managers, aimed at improving communication and efficiency within their diverse, globally distributed teams. These initiatives were instrumental in fostering better collaboration.4. Lingua Attack (Language Learning Solution):Led Lingua Attack's entry into the Brazilian market, providing strategic direction and local market knowledge to ensure a successful launch and rapid adoption.

- Co-created a legaltech startup aimed at professionalizing and streamlining collaborations between influencers, brands, and agencies through custom contract generation and secure payment solutions- Product Development: Collaborated on product definition, focusing on the unique needs of the influencer marketing sector, ensuring a seamless user experience- Commercial Success: Secured strategic deals with leading agencies like Publicis Group and Emakina, and notable brands like Balzac Paris, demonstrating the platform’s value.- Exit: Successfully led the sale of our technology to industry leader Kolsquare, highlighting our significant industry impact and innovation.https://www.jaimelesstartups.fr/news/kolsquare-annonce-le-rachat-dekkla/https://www.kolsquare.com/en/blog/kolsquare-by-brand-and-celebrities-announces-the-acquisition-of-ekkla/

VP of Global Business Development (2016-2017):Drove multi- territory distribution partnership signings to accelerate subscriber acquisition globally. Managed a central team of 8 business developers and 4 customer success managers for major accounts, enhancing Deezer's global footprint and subscriber base.Head of EMEA (2015-2016): Oversaw operational teams of 20 people across multiple countries (Poland, Spain, Italy, Benelux, Russia, Nordics, South Africa), aiming to boost subscriber numbers in the EMEA region. Directed strategy and operations to achieve subscriber growth targets.Head of New Markets (2012-2015): Spearheaded Deezer's launch in over 40 new markets following a major 2012 funding round. Led initiatives to acquire subscribers through B2B2C partnerships with telecom operators and B2C paid marketing campaigns on Facebook, focusing on Eastern Europe, the Nordics, and Southeast Asia