Mathieu Scott De Martinville work email
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* Over 15 years of experience in video advertising: CTV, Web, Inapp and related programmatic buying/selling ecosystems.* Designing and owning ad products life cycle from the business case to the go-to-market.* M&A diligence and partner evaluations on both the selling and the acquiring side.
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Director Of Product, Ctv Programmatic SolutionsPremion Jan 2024 - PresentNew York, Ny, Us -
Senior Product Manager, CtvPixability Nov 2021 - Nov 2023Boston, Massachusetts, UsStrategy and Product Management of the CTV Line of Product * Developing CTV Brand Suitability / Brand Safety offering from scratch * Product research with Customers, Prospects and Product leaders * Execution of the Iris.TV partnership roadmap, as well SSPs DSPs integrations* A.I. driven CTV Brand Safety / Brand Suitability modeling, using computer vision, Natural Language processing and Generative AI Evolving YouTube & CTV offering from Managed Service only to a Self-Service line of ProductCTV/Video SME : product owner of the CTV scrum teams, as well as vendors tech teams Achievement : CTV evolved from 0% to 25% of the revenue goals -
Senior Product Manager, Ott/CtvIndex Exchange Jan 2021 - Nov 2021Toronto, Ontario, CaThought leadership and product management for the OTT/CTV programmatic roadmapDeveloping OTT/CTV offering* Specification of an OTT/CTV merchandising approach based on deals and publishers segmentations* Product Vision documentation : Ad podding & Securing CTV transactions* Various tactical optimizations of exchange business logic for OTT/CTV : Content Object support, impression time-out improvements * CTV/Video SME : product owner of the OTT/CTV scrum team* Achievement : 160% monthly Ad spends increase on OTT/CTV -
Senior Product Manager, Video Ad TechIntegral Ad Science Jun 2017 - Jan 2021New York, Ny, UsProduct management of the CTV/Video roadmap, product owner of three scrum teams In charge of building and executing the roadmap for all video oriented IAS product* Release of the first to market CTV Verification client-facing reporting* Release of the Unified Video wrapper in order to support Brand safety & IVT for all CTV/Video buys* Hiring and training of an associate product manager* Product owner of several Agile scrum teams, including CTV and VAST service.Achievements : Firm acquired by Vista in 2018. Video impressions +450%. Verification coverage reaches 100% of the existing video market. -
Programmatic Product ManagementDailymotion Jun 2015 - Jul 2017Paris, Ile De France, Fr* Successfully implementing SSAI proprietary solutions for ads rendering and UX control.* Managing the ad-product lifecycle, roadmap and burndown of owned and operated software through Agile product management.Achievements : Firm acquired by Vivendi $217M in 2015. Creative load 4x faster. Fraud traffic rate dropped from 55% to 5%. Average CPM +8%. Bounce rate -15%. -
Global Advertising Operation Director - New YorkDailymotion Sep 2011 - May 2015Paris, Ile De France, FrProven success in hiring, training and driving an 8 person AdOps team in the US and EMEA markets.Primary point of contact for all ad serving related projects. -
Head Of Advertising Operation - ParisDailymotion Oct 2008 - Aug 2011Paris, Ile De France, Fr -
Management Of The Trafficking DepartmentSkyrock Mar 2007 - Nov 2008Paris, Ile De France, Fr -
Traffic ManagerSkyrock Feb 2005 - Mar 2007Paris, Ile De France, Fr
Mathieu Scott De Martinville Skills
Mathieu Scott De Martinville Education Details
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IscomBa Communication And Digital Media
Frequently Asked Questions about Mathieu Scott De Martinville
What company does Mathieu Scott De Martinville work for?
Mathieu Scott De Martinville works for Premion
What is Mathieu Scott De Martinville's role at the current company?
Mathieu Scott De Martinville's current role is Director of Product, CTV.
What is Mathieu Scott De Martinville's email address?
Mathieu Scott De Martinville's email address is ma****@****nge.com
What is Mathieu Scott De Martinville's direct phone number?
Mathieu Scott De Martinville's direct phone number is +164683*****
What schools did Mathieu Scott De Martinville attend?
Mathieu Scott De Martinville attended Iscom.
What skills is Mathieu Scott De Martinville known for?
Mathieu Scott De Martinville has skills like Online Advertising, Digital Media, Advertising, E Commerce, Digital Strategy, Social Media, Mobile Advertising, Web Analytics, Rtb, Online Marketing, Social Media Marketing, Seo.
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