Mathieu Tank
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Mathieu Tank Email & Phone Number

Analytics Director at iProspect at iProspect
Location: Greater Paris Metropolitan Region, France, France 14 work roles 2 schools
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Current company
Role
Analytics Director at iProspect
Location
Greater Paris Metropolitan Region, France, France
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Mathieu Tank is listed as Analytics Director at iProspect at iProspect, a company with 4108 employees, based in Greater Paris Metropolitan Region, France, France. AeroLeads shows a matched LinkedIn profile for Mathieu Tank.

Mathieu Tank previously worked as Analytics Director at Iprospect and Head of Content Localization, EMEA & Americas at Paypal. Mathieu Tank holds Maîtrise, Biology from Université Paris Xi.

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iProspect

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Profile bio

About Mathieu Tank

Currently leading iProspect France's team of Web Analytics consultants. Twenty-four years as a digital industry leader, including twelve at Yahoo, two at PayPal and two at iProspect (dentsu). Focused on ensuring product quality, data driven decisions, customer fixation and revenue generation through delighting experiences and talent development.My work fuel: teamwork / multicultural and international environment / excellence and innovation / customer fixation / kindness, respect and fun.KEY SKILLSOrganizations – Local and remote team leadership – Change managementTalent recruitment and development, department organization and change management, definition and monitoring of individual and team goals, processes and best practices, inter-department and cross-countries communication, remote management.Most comfortable with fast-paced and matrixed organizations, and eager to work with all the vendors and stakeholders involved in complex projects (HR, Legal, DPO, Customer Care, Bizdev, Sales, Analysts, Finance, Product, Marketing, Engineering).Business Development – Customer SuccessBuilding, pitching and delivering tailor-made solutions for companies of diverse sizes and activities, and maintaining long term, trustworthy and successful relationships with delighted customers.Data – Web Analytics – ConsultingGuiding clients on their journey from data collection to business intelligence and success, from the very early stages of their digital transformation to the execution of their advanced data analysis and optimizations.Product management – Product marketing – UX – Audience growth – Content creation and localizationCollaboration across the multiple departments involved in the design, development, launch & maintenance of innovative products and features, at local and international levels. Direction of portfolios of media and entertainment channels, search engine, social products.Content and audience strategies: style guides and editorial guidelines, multimedia content creation and commissioning, brand content, social media, community management, user generated content.

Current workplace

Mathieu Tank's current company

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iProspect
Iprospect
Analytics Director at iProspect
london, greater london, united kingdom
Website
Employees
4108
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14 roles

Mathieu Tank work experience

A career timeline built from the work history available for this profile.

Analytics Director

Current

Paris, Île-de-France, France

Guides clients on their journey from data collection to business intelligence and success.Manages a team of Web Analytics consultants focused on site centric data collection and analysis and provides end to end Web Analytics services to multiple industries (banking and insurances, retail, public organizations, energy, etc.), from the very early stages of.

Jul 2020 - Present

Head Of Content Localization, Emea & Americas

Paris Area, France

Managed a remote team of 18+ Language Managers spread across four continents, helping people to connect in over 20 markets by providing them with PayPal in their local languages. Led a transformation in the EMEA team by redefining roles, goals and processes and hiring and training 10 international new talents.

Feb 2017 - Jun 2019

Digital Analytics Consultant

Paris Area, France

Digital measurement planning, execution and analysis: defined client's KPIs, Google Analytics implementation, custom reporting.

Jul 2016 - Feb 2017

Digital Consultant

Freelance

Paris Area, France

Digital and content strategy consulting for Maneki-lab.com, pa design, Very Content, le Square de l'info.

Oct 2014 - Jun 2016

Head Of Editorial And Audience, Europe

Paris Area, France

Led the European editions of Blouin Artinfo.com: Germany, France, United Kingdom and Russia (+ launch of new local versions in Italy and Austria). Direct and remote management of the local teams based in Berlin, London, Moscow and Paris: talent recruitment and team building.Defined and executed the audience and content strategy for the region, expanded.

Dec 2012 - Nov 2013

Head Of Audience, France

Paris Area, France

Responsible for every pixel on every Yahoo France page by driving overall market editorial & programming strategy, based on audience strategy and product propositions: which types of content, which voice, which sources.

Jun 2011 - Dec 2011

Editor In Chief, France

Paris Area, France

Responsible for Yahoo France's editorial staff (18+ employees), editorial contents and media channels. Led editorial voice and insured product quality on Yahoo France's network, including front page, news properties (News, Sport, Finance, Buzz), entertainment (Lifestyle, Movies, Music, Games, TV) and specialized channels (Travel, Cars).Launched the.

Apr 2009 - Jun 2011

Search Product Manager / Product Owner

Paris Area, France

Responsible for Yahoo! Search product development in France, including the launch and development of Yahoo! Questions/Réponses.

Jul 2005 - Apr 2009

Search Content Manager, Europe

Paris Area, France

Responsible for the editorial content and product quality of Yahoo! Search (Web and verticals = images, directory, news, etc.), managing an international team in France, Spain, Italy and Brazil.

Sep 2004 - Jun 2005

Head Of Search

Paris Area, France

Responsible for the Search team and products at Yahoo! France, management of audience and revenue.

Jan 2003 - Sep 2004

Surfing Manager

Paris Area, France

Responsible for Yahoo! France's Web Directory (product, content and team of 10 to 15 surfers).

Mar 2002 - Jan 2003

Lead Surfer

Paris Area, France

Project management on Web Directory.

Feb 2001 - Apr 2002

Surfer

Paris Area, France

In charge of Health and Sciences categories of Yahoo! France's Web Directory.

Jan 2000 - Feb 2001

Science Journalist

Paris Area, France

Wrote science and health articles in a monthly magazine for the non-profit health organization Association française contre les myopathies (AFM), that organizes the yearly fund raising TV show Téléthon.

Sep 1996 - Dec 1999
Team & coworkers

Colleagues at iProspect

Other employees you can reach at iprospect.com. View company contacts for 4108 employees →

2 education records

Mathieu Tank education

Maîtrise, Biology

Université Paris Xi

Eventually realized that I am not a laboratory man (yes, it took time...).

Journalism (Writing/Editing)

Cfpj
FAQ

Frequently asked questions about Mathieu Tank

Quick answers generated from the profile data available on this page.

What company does Mathieu Tank work for?

Mathieu Tank works for iProspect.

What is Mathieu Tank's role at iProspect?

Mathieu Tank is listed as Analytics Director at iProspect at iProspect.

Where is Mathieu Tank based?

Mathieu Tank is based in Greater Paris Metropolitan Region, France, France while working with iProspect.

What companies has Mathieu Tank worked for?

Mathieu Tank has worked for Iprospect, Paypal, Wasabi Analytics, Freelance, and Louise Blouin Media.

Who are Mathieu Tank's colleagues at iProspect?

Mathieu Tank's colleagues at iProspect include Яна Нырковская, Hafiz Ramli, Ravi Kumar, Rob Kilgore, and Dadasaheb Shejwal.

How can I contact Mathieu Tank?

You can use AeroLeads to view verified contact signals for Mathieu Tank at iProspect, including work email, phone, and LinkedIn data when available.

What schools did Mathieu Tank attend?

Mathieu Tank holds Maîtrise, Biology from Université Paris Xi.

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