Mathijs Bouwman Email & Phone Number

Nieuwegein, Utrecht, Nederland

Utrecht Area, Netherlands

Utrecht, Netherlands

Utrecht Area, Netherlands

Rotterdam Area, Netherlands

Rotterdam Area, Netherlands

Rotterdam Area, Netherlands

At Peppered, I navigate the intersection of data, technology, marketing, people, and culture. Operating from the Peppered platform, which connects over 90 venues, concert halls, cinemas, and museums, we are consistently driving innovation in the realm of (data-driven) marketing. To achieve this, we form partnerships with educational institutions, universities, analysis agencies, and funds, collectively providing the cultural sector with the necessary techniques and insights to elevate marketing efforts.

Rotterdam Area, Netherlands

I was invited back as an interim marketing manager to bridge a transitional period while the organisation searched for a new manager.

Rotterdam Area, Netherlands

For 7 years, I had the privilege of working for one of the most beautiful concert halls in the world. With ample room for innovation in (cultural) marketing, our team accomplished much during that period. The transition to a data-driven organization, all the IT and change projects involved, marketing experiments in collaboration with TU Delft, KU Leuven, NHTV Breda, and MIcompany, and the citywide celebration of 50 years of De Doelen, are just a few of the many projects that made this time incredibly exciting and further developed my focus on marketing innovation.

Rotterdam Area, Netherlands

Delft Area, Netherlands

The market research innovation I developed during my graduation at Tilburg University found continuity through the establishment of Feelfinders, an innovative spinoff in collaboration with the university. Focused on pioneering new market research techniques using digital technology, our solutions, tailored for service and retail companies, empower organizations to make better data-driven decisions.I chose to sell the intellectual property as I aimed to shift my focus and channel my expertise into diverse sectors that contribute to a greater good.

Utrecht Area, Netherlands

As a board member of Theater de Kom, I played a role in shaping its vision and strategic direction, and contributed to processes that ensured the theater's success in serving its community.

Enschede Area, Netherlands

Contributing to the introduction of Grolsch's new beer targeted at young people and students: Zinniz. Alas, it seems even the coolest beer couldn't quite make the cut..

Tilburg, North Brabant, Netherlands

Assistant to professors in the Economics Faculty, specializing in content creation and innovative dissemination. In my role as a student assistant working for a professor, I was responsible for showcasing research progress and outcomes in an accessible and engaging manner. Together, we pioneered new forms of content marketing and developed a digital platform and interactive website.