Managing the digital calendar for all owned, paid and earned mediaDevelopment of the digital strategy and content creation for all digital mediaDevelopment and gatekeeping of new brand identity and Tone of voiceCopywriting (NL,FR,EN) for all digital media and coordination of all copy/content/translationResearch and implementation of digital marketing & SEO trends on all platformsDevelop and execute database acquisition strategie via e-marketing & Social mediaCoordinate… Show more Managing the digital calendar for all owned, paid and earned mediaDevelopment of the digital strategy and content creation for all digital mediaDevelopment and gatekeeping of new brand identity and Tone of voiceCopywriting (NL,FR,EN) for all digital media and coordination of all copy/content/translationResearch and implementation of digital marketing & SEO trends on all platformsDevelop and execute database acquisition strategie via e-marketing & Social mediaCoordinate the social media agency on webcare, strategy and new social initiativesDevelopment & coordination of new owned media (Lifestyle blog, What’s App for Business, Youtube, Tiktok…)Define strategies and create campaigns for Social Media Advertising (FB, IG, Pinterest)Optimizing running & new campaigns by following up on reports and analysisDevelopment of improvement strategies for the website/app on an UX/UI levelManagement of the digital marketing team: allocation of tasks and evaluating of the workloadBriefing of all campaigns to the digital graphic designers, junior digital marketeer & digital Advertising LeadClose collaboration with ECOM director & CRM Manager, directly reporting to the marketing Show less

Training on basic digital's knowledges, different modes and digital buying techniques, semantics, digital strategy and digital tools

Ensure the coordination of promotional actions and contest organisation with the press.Increase several films online exposure by developing strong media strategies and online amplification trough advertising on Social Media. Responsible of White Cinema Social Media Branding campaign.

• Develop and implement, on a local level, compelling and powerful Digital and Social Media Strategies responding to artist’s specific needs/objectives;• Develop recommendation and coordinate of digital tactical/strategic plans for the different Warner’s projects : Topsify, CRM, Digital Marketing…;• Monitor and update the teams on the campaign effectiveness, presentation of Post-buy reporting campaign performances and learnings;• Manage budgets by guaranteeing the best media mix… Show more • Develop and implement, on a local level, compelling and powerful Digital and Social Media Strategies responding to artist’s specific needs/objectives;• Develop recommendation and coordinate of digital tactical/strategic plans for the different Warner’s projects : Topsify, CRM, Digital Marketing…;• Monitor and update the teams on the campaign effectiveness, presentation of Post-buy reporting campaign performances and learnings;• Manage budgets by guaranteeing the best media mix within a detailed digital strategy plan;• Provide leadership in developing, negotiating and implementing (new) creative media solutions for contests and media promotions to maximize artist online visibility;• Ensure KPIs measure and verification via daily campaign optimizations;• Build and manage new and ongoing relationships with online partners and affiliates, including social platforms and creative solution partners; • Provide regularly-required online marketing campaign overviews and plans;• Define Warner Social Media Posting & Content Strategy;• Develop and manage the Warner Music Social Media Accounts; • Provide recommendation on Community & Conversation Management to Artists;• Insure quality assurance of tools : testing and pushing improvements of current and future technologies;• Implement campaign setup locally on Social Media platforms (Youtube, Facebook, Instagram...);• Create and aliment Benchmarks based on campaign results;• Understand and solve of strategic issues based on daily KPI analysis;• Construct community/fan-building initiatives via digital creative solutions (contest, Social Media activation…); • Elaborate the Warner Music Belgium CRM strategy in line with the international encouraging Fans retention;• Develop testing strategies for all aspects of the CRM to ensure the most effective fans approach. Show less

• Evaluation of online website selection performances according to fixed KPI’s;• Maintaining and developing knowledge of the online advertising market in detail and acting as key negotiator for digital client activities;• Recommendation and coordination on the following fields of expertise (SEA, SEO, Social Marketing, Mobile Marketing, CRM, Analytics…);• Responsible for the creation and defence of digital tactical/strategic plans, working on a range of accounts… Show more • Evaluation of online website selection performances according to fixed KPI’s;• Maintaining and developing knowledge of the online advertising market in detail and acting as key negotiator for digital client activities;• Recommendation and coordination on the following fields of expertise (SEA, SEO, Social Marketing, Mobile Marketing, CRM, Analytics…);• Responsible for the creation and defence of digital tactical/strategic plans, working on a range of accounts simultaneously.• Creation and management of Estimates/Purchase Orders/Invoices • Managing budgets by guaranteeing the best negotiation terms and discounts, effectiveness and follow-up of purchased campaigns;• Monitoring and updating clients on the campaign effectiveness, reporting campaign performance to the client (Reporting on Qualitative and Quantitative Metrics: Advertising & Website Metrics)• Quality assurance of tools (testing and pushing improvements of current and future technologies within Mindshare);• Providing leadership in developing, negotiating and implementing (new) creative media solutions;• Participation to pitches and strategies presentation to current & prospecting clients. Show less

• KPIs verification and optimisation of campaign budgets (according to objectives defined in clients’ briefings);• Daily campaign optimization (according to pre-defined KPI’s and history);• Campaign setup based on briefing and client recommendations (e.g.Power Editor, Facebook Media Manager, LinkedIn Analytics, Twitter Ad Manager);• Understanding and solving of strategic issues based on daily KPI analysis and Facebook Ad manager reports;• Powerpoint presentation creation… Show more • KPIs verification and optimisation of campaign budgets (according to objectives defined in clients’ briefings);• Daily campaign optimization (according to pre-defined KPI’s and history);• Campaign setup based on briefing and client recommendations (e.g.Power Editor, Facebook Media Manager, LinkedIn Analytics, Twitter Ad Manager);• Understanding and solving of strategic issues based on daily KPI analysis and Facebook Ad manager reports;• Powerpoint presentation creation (recommendation based on the client’s initial briefing, participation to pitch & social strategies, post-buy reporting) for the clients;• Live Tweeting Management throughout several events in collaboration with a team of Community Managers;• Developing Social Media strategies based on the customers’ needs and objectives identification. Show less

• Taking part in the recruitment and interview process;• Responsible for opening and closing the store and for the daily cash register and deposit; • Provided customer service over the phone and in person to make sales and answer questions;• Perform register and merchandising tasks, such as receiving shipment, replenishment, price markdowns, and maintain fitting rooms;• Execute all inventory, cash and computer procedures according to company policy;• Resolve most customer… Show more • Taking part in the recruitment and interview process;• Responsible for opening and closing the store and for the daily cash register and deposit; • Provided customer service over the phone and in person to make sales and answer questions;• Perform register and merchandising tasks, such as receiving shipment, replenishment, price markdowns, and maintain fitting rooms;• Execute all inventory, cash and computer procedures according to company policy;• Resolve most customer issues or complains effectively at store level in a timely and positive manner. Show less

• Provided advice as a personal shopper for customers and made suggestions to match products with customers;• Worked in a commission-based compensation structure and excelled at meeting sales quotas and thresholds as set by management;• Directed customers to the Cashier for completion of transactions and acted as alternate for the Cashier to process sales transactions generated by other Sales Assistants;• Ensured meticulously proper and tidy displays of clothing throughout the… Show more • Provided advice as a personal shopper for customers and made suggestions to match products with customers;• Worked in a commission-based compensation structure and excelled at meeting sales quotas and thresholds as set by management;• Directed customers to the Cashier for completion of transactions and acted as alternate for the Cashier to process sales transactions generated by other Sales Assistants;• Ensured meticulously proper and tidy displays of clothing throughout the day;• Assisted the Visual Merchandiser with decisions and execution of store front mannequins and displays;• Assisted Store Manager with decisions for product placement during promotional periods. Show less

• Brainstormed with team to generate creative and customized event planning ideas to meet business client needs; • Researched options and expanded my professional network while seeking out suppliers and partners to create events for clients;• Dealt with vendors in meetings and over the telephone to review details and make bookings.