Brand Manager Assistant Emea
Montreuil, France
Projects: Just Dance 2014, Rocksmith 2014, The Smurfs 2 - Follow-up of the projects with the production teams - Participation in the elaboration of the marketing strategy (positionong, media strategy,...)- Implementation of the launching plans of subsidiaries (product information sheet, in-store advertising,...) - Preparation of communication ans promotion tools: packaging, advertising, internet, in-store advertising... - Benchmark of competition - Follow-up and analysis of sales