As a Principal Customer Success Manager, I was responsible for ensuring the success of a portfolio of Salesforce's strategic enterprise customers. My role involved acting as a trusted advisor, delivering Salesforce's best ideas, innovations, and capabilities to align with customers' business goals. This drives greater business value and fosters executive alignment between Salesforce and the customer. Ultimately, this results in increased customer satisfaction, retention, and the expansion of Salesforce's presence.Customer use case - Business critical engagement with a leading supplier of energy-efficient solutions:The engagement was based on an ambition to help the customer utilize Salesforce tofurther meet the objectives of their high priority business process alignment program,while increasing the customer’s Salesforce investment ROI. I took the lead in designing, coordinating, and executing the engagement. This involved developing a business value map to connect customer goals with Salesforce capabilities, creating a complexity map to evaluate effort versus value, and outlining a high-level implementation strategy.The engagement led to significant improvements in customer satisfaction and retention by demonstrating substantial business value. The successful alignment of Salesforce tools with the customer's objectives reinforced their ROI and deepened the partnership.

I was responsible for ensuring the successful delivery and customer satisfaction of Microsoft Services, including Consultant Services and Support Services, for a portfolio of strategic Manufacturing customers. My focus was on delivery leadership, coordinating across the entire spectrum of the customer's service deliveries. Excelling as an Account Delivery Executive at Microsoft required a deep understanding of stakeholders, their objectives, and how these align with strategic goals, both internally and externally.Customer use case - reducing cost of service operations for a leading supplier ofenergy-efficient solutions:The customer embarked on their IoT journey by initiating a project to develop an enterprise IoT platform aimed at building, testing, and deploying several connected business solutions. My responsibility was to ensure customer satisfaction by engaging closely with executive stakeholders and collaborate extensively with the delivery team to enhance capacity, competencies, and project efficiency. I worked closely with the team on establishing a solid reference architecture and cultivated a strategic partnership while aligning the roadmap with future objectives.My efforts resulted in a strong, rewarding relationship with key decision-makers, significantly boosting customer success. This success also facilitated further expansion of Microsoft's footprint within the customer's operations while creating the foundation for a strategic IoT partnership between the customer and Microsoft.

I was responsible for delivering Consulting Services to a portfolio of enterprise customers. My role involved managing consulting resources effectively, setting the direction for service delivery, and ensuring the profitability of engagements. This included overseeing financial performance, streamlining processes, and building strong client relationships to drive success and satisfaction.Customer use case - Maersk goes digital to transform it's operations:The program aimed to enhance infrastructure stability, security, agility, and cost control. Microsoft's Services played a crucial role by spearheading three program tracks: Platform Enablement, Migration, and Service Integration. I took on multiple roles during the program. I was part of a team that traveled to various regions to interview application owners for the Migration track, led one of the migration teams during two waves of migrations, and managed resources and program financials. My leadership in these areas was instrumental in the program's success, controlling migrations effectively and securing a program margin significantly above target.

Student job.

The thesis has been written with the support of the GLP-1 Pipeline Marketing department at Novo Nordisk. The thesis investigates how Novo Nordisk can choose to position the once weekly GLP-1 receptor agonist semaglutide in the U.S. GLP-1 market in 2018. Furthermore, the strategic implications in relation to current Novo Nordisk market leader Victoza are assessed. The thesis includes an external analysis of the U.S. GLP-1 market, the U.S. GLP-1 competition, the GLP-1 customers and potential substitute therapies. The external analysis acts as basis for the building of three future market scenarios based on the possible outcomes of the AWARD-6 study.Additionally, Novo Nordisk’s internal resource base has been evaluated to determine which resources and capabilities are strategic important and thus a basis for sustainable competitive advantage when positioning semaglutide. Furthermore, Novo Nordisk’s relative strength compared to the U.S. GLP-1 competitors has been assessed. The conclusion of the project is three positioning propositions based on the three scenarios and their strategic implications in relation to Victoza. The project process has above all been an interesting journey through the complex environment within and surrounding Novo Nordisk resulting in a theoretical and practically useful project.CBS thesis defense exam grade: 12 (7 step scale from -3 to 12)