- Coached 10 clients: entrepreneurs launching their own company, innovative startups & mid-cap c-suite executives looking to elevate their business.- Co-designed company manifestos, business models, purposeful and customer-centric marketing strategy roadmaps.- Delivered simultaneous marketing campaigns through multiple digital channels, market analysis in 3 different industries, promotional videos, lead gen campaigns, email marketing funnels, paid advertising campaigns, social media content calendar alongside editorial guidelines, complete rebranding of everything (including the name of a company).- Empowered teams to take action and build momentum.- Crafted unique agile approaches to initiate the transformations that have resulted in a 200-400% increase in sales.

- Advised 30+ clients on how to optimise their finances and plan for their future (taxes, retirement, real estate), resulting in a 30-50% increase of their estate over the next 10 years.- Constant learning about new products, economic situation, and strategies.- Built a trusted reputation and partnerships with 20 Finance and Real Estate established players such as Oddo, Vinci, BNP Paribas.- Secured client private data (cybersecurity training)

- Directed a multicultural team, 1 supervisor with 25 years’ experience managing 9 women in social rehabilitation, 2 interns in charge of content creation and emailing, 4 volunteers to help those women settle and track their progress.- Overseeing the day-to-day operations of the NFP.- Oversaw the marketing campaigns.- Consistently advocated for the new not-for-profit organisation: PR, events, building partnerships, digital marketing strategy, raising 10k€ in 3 months and onboarding new clients..

- Collaborated with 10 Research Institutes (53 teams, 500+ researchers)using my ability to quickly understand complex technologies, I identified their business potential.- Mentored world-class researchers to market their research to get more fundings and collaborate with the private sector.- Launched a digital marketing campaign for the Institut Carnot LSI(redesigned the website, created 2 one-pagers, monthly newsletters, participated in 15 events) working with 10 c-level stakeholders.- Facilitated negotiations with 2 research teams and R&D executives of the targeted companies, resulting in the recruiting of 1 PhD thesis and 1long-term collaboration.- Implemented a new CRM tool in a team of 15 product managers, being project co-manager and key-user.

I was lucky to be there at the beginning of the project and witness it grow (from 2 to 12 employees).BUILDING THE MARKETING STRATEGY FROM SCRATCHCreated and operated the marketing and B2B strategy with an agile organisation, always analyzing the results and improving, even pivoting when necessary. COMMUNITY BUILDER / DIGITAL MARKETING MANAGEMENT & PRODUCT MANAGERResponsible for building the first digital community for hikers and guides, using mainly digital tools (social medias, mailing, e-reputation management tools) and also operational marketing (pricing, advertising, events..). Managing customer satisfaction, and always improving customer experience.Coordinated the creation and publication of new hiking trails available on the mobile app.Designed the website and mobile app.AGILE MANAGEMENTSet up visual management tools to measure the startup’s performance : LEAN Start-up methodology.

Created website prototypes for individuals and small companies using Adobe Photoshop. Optimized content for SEO and UX design. Worked independently and in collaboration with an experience developer to create customized themes on Wordpress or similar CMS and implement the new website.

Founded by volunteers from VRCG in 2011, Climb and Conquer Society Canada is a registered charity run entirely by volunteers located in Vancouver, BC. Their mission is to support youth (age 4-18) from disadvantaged backgrounds to build healthy self-esteem, relationships and leadership skills through rock climbing and caring mentorships.This fundraising project was organized by a team of students from Simon Fraser University. We hosted a big climbing competition in Vancouver (at the Hive). It was a success !