Matias Cabrera Email & Phone Number

Mexico City, Mexico

Mexico City, Mexico

Mexico City, Mexico

Leading a team that defines price, road to profitability and the overall the business strategy of software solutions created for Grupo Salinas internal clients (such as retailer Elektra, Totalplay and Banco Azteca) and external clients.

Mexico City, Mexico

After successfully launching Beat's EV service in Santiago, Chile, I was promoted and relocated to Mexico City, to oversee regional projects that impacted the Electric Vehicle's vertical unit economics across Colombia, Chile and Mexico:-Improved driver retention using multiple datapoints such as: customer ratings, attendance, punctuality and 1-1 conversations with managers. Developed a model that estimated the risk of attrition and prevented unwanted exits. Improved overall attrition 8% YoY on a 6 month period across markets.Company shut down operations due to high cost of capital and focus on European market on Nov 2023.

Santiago, Santiago Metropolitan Region, Chile

Launched Beat Electric Vehicle Ride Hailing Service in Santiago, Chile:-Built the business P&L and financial model to assess the road to profitability, unit economics and assumptions, performing sensitivity analysis to assess the feasibility of the model in Chile. Presented it to shareholders, ending up with the investment ($10MM+ USD) approved and implemented. -Defined price, operation zone and the overall value proposition of the service with Product, Tech, Marketing and Finance teams. -Launched the service, with the implementation of: 120 electric vehicles, the first 400KwH charging hub built in Chile and the biggest partnership to date between a private energy provider (COPEC VOLTEX) and a ride hailing transportation service.The role I've enjoyed the most to date.

Santiago, Santiago Metropolitan, Chile

-City operations management: Balanced Supply & Demand for Beat Chile's Operation, using levers such as price, commission, incentives and communications to offer the best experience for Passengers and Drivers. -Service launcher: Launched Beat Envío Moto new delivery vertical, reaching up to 30.000 requests/month and +1000 registered DRs-Operational improvement: Developed studies on operation improvement for supply efficiency such as: A/B testing the impact displaying the earnings v/s the time to pick up has on DR acceptance rate. -Project management: Led the early stage deployment of Beat Tesla / EV service in Chile.

Santiago Province, Chile

Maintaining the duties on my past role, after being promoted I:-Led a Project: Design and implementation of a new Customer Relationship Management platform for all LATAM Points of Sales. Shortlisted CRM providers, built cost-saving business model and aligned functionalities with all Points of Sales (+15 countries)-Redefined a Discount Model: Optimized the Discount Model for all LATAM Corporate Contracts, adding new inputs such as market share and USD yield to maximize profit per account while maintaining costs-Led Customer Initiatives with SQL: Created 2 new products for improving the performance of Corporate Contracts in LATAM and tracked the performance using Google BigQuery

Chile

-Definition of the Value Proposition for the Corporate Segment: segmentation, budget allocation, product definition and overall commercial approach for the corporate accounts globally (~700M USD in anual revenue) -Definition of the Sales Model and Sales Executive Profile and Strategy for LATAM globally, including the sales approach for Corporate Accounts and Travel Agencies.-Definition and implementation of the marketing strategy for corporate accounts. Guigance of marketing materials and channel communication optimization for the accounts, for all LATAM point of sales.

Chile

Marketing internship focused on the Business, Channel and Education segments for Intel in Chile.-Alignment of the marketing strategy and message of Intel, for Distributors, Channels, and Multinational Companies, on the Business segment-Owner of the Club Intel channel marketing platform. Creation of strategies, communication and content for the program.-Development of automated business report using sales data, ChileCompra platform data, and other sources. Analysis and strategy formulation with the reports. -Manage the merchandising and POP materials to be used in diverse marketing initiatives

Chile

Teacher Assistant for the Optimization Methods class, for 1 year. Teaching in classes, test checking and class planning with the professor.

Chile

Teacher Assistant for "Financial Accounting" (Contabilidad Financiera), for 1 year.Teaching in classes, test checking.

Bachelor Of Business Administration (Bba), Empresa, Gestión, Marketing Y Disciplinas Afines

Business administration student. Teacher assistant of the classes "Optimisation methods" and "Financial Accounting". Semester abroad.

Academic Exchange, Undergrad In Economics

Activities and Societies: Excursion Club member. Winter-Spring 2015 EAP Reciprocal Exchange Program memberAcademic exchange.