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Mat Nelson Email & Phone Number

Director of Demand Generation at Daybright Financial
Location: Wilbraham, Massachusetts, United States 12 work roles 2 schools
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Current company
Role
Director of Demand Generation
Location
Wilbraham, Massachusetts, United States
Company size

Who is Mat Nelson? Overview

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Quick answer

Mat Nelson is listed as Director of Demand Generation at Daybright Financial, a company with 35 employees, based in Wilbraham, Massachusetts, United States. AeroLeads shows a matched LinkedIn profile for Mat Nelson.

Mat Nelson previously worked as Director of Demand Generation at U.S. Retirement & Benefits Partners and Director of Marketing Strategy-Government Savings and ABLE at Ascensus. Mat Nelson holds Masters Degree, Organizational Management from University Of Phoenix.

Company email context

Email format at Daybright Financial

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Daybright Financial

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Profile bio

About Mat Nelson

I'm a creative, client-focused professional with expertise in designing marketing solutions to differentiate brands and boost revenues. I bring a wide range of business acumen encompassing operations, HR, business development, and global marketing innovations.

Current workplace

Mat Nelson's current company

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Daybright Financial
Daybright Financial
Director of Demand Generation
Wilbraham, MA, US
Employees
35
AeroLeads page
12 roles

Mat Nelson work experience

A career timeline built from the work history available for this profile.

Director Of Demand Generation

Current

Massachusetts, United States

Driving the pipeline from a Marketing Perspective for USRBP's suite of products and services. Building National Campaigns to fill the funnel for Benefits Services, Municipal Plans and individual financial planning needs. Building and vetting the MarTech stack and coordinating design and production of creative resources.

Sep 2023 - Present

Director Of Marketing Strategy-Government Savings And Able

Massachusetts, United States

  • I championed government savings 529 plans and ABLE plans leading teams with oversight of marketing, business development, and vendor management.
  • Highlighted 529 product with revamped branding across Rhode Island.
May 2021 - Sep 2023

Director-Digital Marketing, Client Acquisition, Brand And Advertising

Springfield, Massachusetts Area

  • I drove business development and sales growth promoting products and services with innovative marketing campaigns.
  • Achieved $3B in AUM additions from 2018 to 2020.
  • Acquired $1B in new premiums in 2020 by expanding current client accounts.
May 2012 - May 2021

Director International Marketing And Third Party Distribution Support

Bloomfield, CT

  • I led influential marketing projects across 55 countries and multiple channels.
  • Slashed printing costs by $10M in one year with innovative online marketing program, The Wizard.
  • Championed international distribution development for the MetLife Stadium achieving up to $12M in annual premiums.
  • Successfully led global market rebranding from Alco to MetLife with $5M global spend.
  • Integral to marketing team developing strategies for Wal-Mart, QVC, Japan Post, Citi, and Snoopy.
May 2006 - May 2012

Strategic Alliance Consultant-Third Party Distribution Development

Springfield, Massachusetts Area

  • I orchestrated marketing and communications strategies for the successful completion of alliance projects and programs.
  • Achieved sales in excess of $500M in premiums with management of bank home-office distribution relationships for insurance products with some of the largest banks across TN and OK.
Aug 2002 - May 2006

Marketing Consultant-Third Party And Financial Planning

Springfield, Massachusetts Area

  • Boosted licensing income by $550,000 with oversight of revenue stream for e-Money software platform and 55 agencies across the country.
Sep 2001 - Aug 2002

Associate Director Of Business Projects-Group Benefits

Hartford, Connecticut Area

Refined procedures and developed cost-effective initiatives to facilitate the growth and appeal of a new product(s).

Dec 2000 - Aug 2002

Assistant Director, Large Corporate Markets (Gvul, Gul, Coli & Boli)

Hartford, Connecticut Area

Supervised a Case Manager staff of six and a support staff of two. Coordinated in-force operations with the LCM sales staff.

Nov 1998 - Dec 2000

Account Analyst-Whole Life And Variable Universal Life

Springfield, Massachusetts Area

Responsible for in-depth service and problem resolution for Merrill Lynch, Monarch, Fidelity and Oppenheimer clients and Financial Consultants who own and sell insurance products.

Dec 1995 - Nov 1998

Associate Service Representative- Variable Annuities And Fixed Annuities

Greenfield, MA

Responsible for service of client and agent requests for Phoenix and Templeton annuity products.

Aug 1994 - Dec 1995

Registered Representative

West Springfield, Mass

Sales and service of a diverse group of investment products and protection products such as Variable Life Insurance, Whole Life Insurance, Term Life Insurance, Annuities, Mutual Funds, and Health Insurance.

Jun 1993 - Aug 1994
Team & coworkers

Colleagues at Daybright Financial

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2 education records

Mat Nelson education

Masters Degree, Organizational Management

Studied Organizational Management and Company Operations

Bachelor Of Arts, Government

Activities and Societies: Immediate Past President- 2010-present Alumni Association Board of Directors President- 2007-2010 Vice.

FAQ

Frequently asked questions about Mat Nelson

Quick answers generated from the profile data available on this page.

What company does Mat Nelson work for?

Mat Nelson works for Daybright Financial.

What is Mat Nelson's role at Daybright Financial?

Mat Nelson is listed as Director of Demand Generation at Daybright Financial.

Where is Mat Nelson based?

Mat Nelson is based in Wilbraham, Massachusetts, United States while working with Daybright Financial.

What companies has Mat Nelson worked for?

Mat Nelson has worked for Daybright Financial, U.S. Retirement & Benefits Partners, Ascensus, Massmutual, and Metlife.

Who are Mat Nelson's colleagues at Daybright Financial?

Mat Nelson's colleagues at Daybright Financial include Daniel Christianson, Vignesh K, Lizeth Marquez, Marissa J. Tate, and Lisa Cootes.

How can I contact Mat Nelson?

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What schools did Mat Nelson attend?

Mat Nelson holds Masters Degree, Organizational Management from University Of Phoenix.

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