As Senior Director of Strategic Research at ADAPT I am responsible for directing and developing ADAPTs research content and positions.My role at ADAPT includes advising C-Suite executives across the end-user and technology provider landscape. I am also responsible for bringing together groups of C-Suite leaders to discuss and prepare for the myriad of challenges and opportunities they face.ADAPT host’s numerous industry leading IT focused events annually and I am responsible for hosting, chairing and delivering ADAPT independent content and positions to help attendees make informed IT decisions.Over many years I have been a sought after and highly respected authority and speaker on the global IT Landscape, always with a focus on what that really means from a differentiated business first and local mindset.My technology domain expertise extends across the Data Centre and Personal technologies landscape with a keen focus on CIO priorities, business outcomes and vendor go to market strategies.Over the past 20 years I’ve advised CxOs in end-user and vendor organisations to make informed decisions on their corporate and IT strategy, messaging and product direction driving business profitability. I have deep knowledge across a wide IT ecosystem including the data centre (cloud/virtualisation/infrastructure) as well as consumer devices and wearables. I’ve also led a global business unit in Gartner contributing to high double digit growth annually with a people and business first mindset. I have the unique ability to bridge cultural divides and corporate biases to create collaborative, engaging and results oriented teams.I am an experienced presenter at industry events, seminars, workshops and round tables for audiences of 5 to 2000.