Matt Bullock

Matt Bullock Email and Phone Number

Chief Commercial Officer (CCO) @ Apparel Brands Group
Manchester, GB
Matt Bullock's Location
Manchester, England, United Kingdom, United Kingdom
Matt Bullock's Contact Details

Matt Bullock personal email

n/a
About Matt Bullock

20+ years executive leader and business transformation specialist within global businesses £5m - £7bn. Defining and executing end to end plans to drive profitability, consumer experience, defining clear commercial and operational strategies across a global footprint. Leading all business functions to grow culture , brand, P&L and operational efficiency.Initiated and led investment discussions culminating is successful majority and minority acquisitions both PE and private. Managed multiple complex global relationships with partners, suppliers and internal stakeholdersNegotiator of numerous commercial deals globally. £50m+ deals delivered execution and management of the relationship and business integration. Extensive multichannel, D2C and digital experience at driving sales, margin, ATV and conversion through multiple businesses across a global customer baseExperienced Board and as a Global senior leader. Developing and implementing end to end brand building and commercial strategies. Delivering Growth in EBIT in all roles through financial planning , cost efficiencies, clear planning, KPI tracking and implementing operational excellence. Implemented 3 warehouse change management programs from end to end and numerous IT integration projects including SAP and ERP systems.An Inspirational leader who has driven multi cultural global product teams to maximise individual and team potential. Expert in end to end business process from sourcing, design, manufacture ( technical and volume ) , supply chain, operations, warehousing , GTM, marketing, sales and commercialisation across multiple product types. Direct to consumer, pure play, franchise and wholesale. Extensively travelled across APAC, EMEA, LATAM and the US - worked with 3P partners , retailers, manufacturers, global / region offices, global brands. Managed multiple P&Ls driving bottom line growth and improved margin performance. Lover of sport; particularly football. Specialties: Executive Leadership, Global strategy, Brand Building, End to End Process, DTC growth, Fiscal Management, Delivering results.

Matt Bullock's Current Company Details
Apparel Brands Group

Apparel Brands Group

View
Chief Commercial Officer (CCO)
Manchester, GB
Matt Bullock Work Experience Details
  • Apparel Brands Group
    Chief Commercial Officer (Cco)
    Apparel Brands Group
    Manchester, Gb
  • Apparel Brands Group
    Chief Commercial Officer (Cco)
    Apparel Brands Group Apr 2021 - Present
    Apparel Brands is a $60m apparel business that holds numerous licenses and IP deals. With the objective being to buy and build other apparel businesses and integrate these into the group - operationally and commercially. It is majority owned by PE. I joined the business after the successful sale of the NICCE sports fashion business based in London. With a turnover of $17m Successfully led the business through a sale process in April 2023 to a Private buyer whilst also working with other potential PE investors prior to acquisition. My key role was to lead the company through transformation into a global digital DTC first business and led the sale process of the business. Whilst developing clear brand goals across sustainability, community, social , commercial , operational, supply chain and marketing platforms. Post acquisition I have restructured the whole NICCE business and integrated it into the Apparel Brands model thus enabling a greater value creation proposition across the group and within the NICCE brand and now lead the group commercial operations.Now leading the group commercial activities across sales, marketing and e-comm as well as acquisition and integration into our business.
  • Charles Owen
    Chief Executive Officer
    Charles Owen Mar 2020 - Mar 2021
    Wrexham, Gb
    Charles Owen is a globally recognised leader in Helmet and Body Protector safety wear in the field of equestrian. A market leader, innovator and product range that is Made In Britain.Founded in 1911 with a rich heritage. It is a family owned British business with manufacturing facilities in the U.K. and has a turnover £10m + We have manufacturing and head office based in the U.K. and a US office.Key responsibilities are the transformation of the business and day to day running end to end of all functions. We have 100+ employees mainly based on our head office and a London office space also. We hold multiple contracts with Associations and global athletes within the equestrian field.Key Successes: Within COVID 19 Period: EBIT changes of +40 with 12 months Company had negative EBIT when joined the business now highly profitable Sales maintained despite 3 months of zero trading Transformed Commercial, Marketing, Operating, HR and IT PlatformsImplemented production efficiency saving and transformed the total cost baseImplemented commercial strategies across UK, EMEA and USA Implemented market leading brexit strategy Increased all marketing channels x4 Increased cash in the bank x5 in 11 months
  • Mckinsey, Bcg, Ubs, Boa, Pe, Private And Plc Business
    Global Business Consultant | Retail | Commercial | Brand | Buying | Merchandising | Product | Ops
    Mckinsey, Bcg, Ubs, Boa, Pe, Private And Plc Business Mar 2019 - Mar 2020
    Multiple projects for global investment groups, consulting firms and market research projects; McKinsey, Boston Consulting ,UBS , OC&C Strategy, Bank of America, Capital investment groups, Private Equity Primarily focussed on Sportswear / Fashion / Market Trends / M&A / D2C / Global landscape / future evolution / Operational excellence Projects for Small Enterprises: Product and Go To Market Strategy Sourcing of New Product Ranges End to end process D2C evolution Licensing
  • Jd Sports Fashion Plc
    Head Of Commercial | Buying | Merchandising
    Jd Sports Fashion Plc Feb 2017 - Mar 2019
    Bury, England, Gb
    JD plc is a £10bn business that wholly owns Blacks, Millets, Ultimate Outdoors and GO outdoors I were a member of the group executive board. Within my time here I increased profitability by 300%; reduced stock holding by 10% and built market leading ranges to service all channels as well as driving a multichannel POV increasing sales 40% in year 1. Also delivering new levels of partnership and coordination across the business, through a clear commercial calendar. I am responsible for purchasing and merchandising across the outdoor fascia c£150m at cost across a multichannel business; and directly responsible for sales, profit, Margin and stock. 200+ retail outlets ranging from 1,000 to 100,000 sq ft. Currently have a direct team of 13 peopleCore responsibilities are working with vendors in Asia and 3rd party brands to establish the optimum range at the optimum price, QC and OTIF performance as well as managing 100+ branded partners. I sit on the group board and work cross functionally with peers in marketing , multichannel and retail daily and drove and established a commercial GTM plan internally and externally aligning all functions - B&M, marketing, retail, online and VM. Secured multiple licensing deals contributing £30m+ in sales across the business and structured all the deals. Grew and established stronger partnerships with key global brands. Negotiating improved terms and improved product exclusivityWithin my first year we delivered the best performance ever in terms of profitability and sales growth and are on track to continue that in 2018.
  • New Balance
    Global Head Of Product
    New Balance 2013 - 2017
    Brighton, Ma, Us
    New Balance is a privately owned company based in Boston, MA. Turnover c$6.5bnKey achievements were delivering the best ever sales/ profit and execution of all licensed deals; Liverpool FC, Celtic FC, Porto FC and Sevilla and building a robust commercial, value added business plans.I were responsible for the total product creation and commercialisation cycle across Apparel, footwear, equipment and accessories. With a sales value of $200m I have 11 direct reports and a team of 28My key accountabilities are managing the design, development, product management and commercial deliver of the category within a global wholesale and DTC footprint.I work closely with virtual teams in the US, Asia, EMEA and Japan therefore managing the relationship and GTM strategy with brand, sports marketing and global sales/merchandising functions also have ownership for margin. Key achievements to date are implementing product assortment across targeted global sales channels whilst increasing margin by 3%, and over doubling sales; also driving a critical path process, engaging global stakeholders from supplier base to executive management to ensure all parties have visibility of the steps and results.I worked with suppliers across latam, EMEA and Asia on production planning, procurement, vertical planning and OTIF. I have successfully driven innovation across all product types with clear stories focussed on DTC and digital channels as well as providing flow and assortments builds defining key stories through product globally.Key success has been successfully changing mind-set and approach as well as mentoring the team to have more confidence to make decisions. Also driving alignment with a complex US NB business during the transition from Warrior
  • Jjb Sports
    Head Of Team Sports - B&M
    Jjb Sports 2011 - 2013
    Responsible for the team sports division within JJB - £90m across 180 stores ranging for 7,000 sqft to 21,000 sqft and a successful online platform Sales: Increased sales and profitability through multichannel strategy implementation. Reduced stock by 25% and non core stock to under 5% of the mix. Product: Built geographically right consumer assortments based on optimising space and option to increase profitability.Increased the own label mix by 5% to give greater nett margin.Online: Drove improved conversion and increased mix by +20%. Commericalised the look and content to drive traffic and relevance to the consumersPlanning: Built and implemented commercial and financial planning giving greater control and focus cross functionally. Through B&M, marketing, e-commerce and retail functions.Licensing: managed the whole Glasgow rangers, Wales , Northern Ireland licensed business.
  • Go Outdoors Ltd
    Head Of Buying And Merchandising
    Go Outdoors Ltd 2009 - 2011
    Bury, Lancashire, Gb
    Responsible for £120m sales across 35 stores ranging from 20,000 sq ft to 80,000 sq ft and a growing successful online business Sales: Grew LFL sales by 15% and margin by 10% during a rapid expansion planProduct: Responsible for 20,000+ SKUs - led and implemented rationalisation program driving improved sell through and SKU efficiency. Increased Own brand mix by 10% to improved NAM. Reduced non core stock by 10% to <10% of the total mix.Online: Increased online conversion, sales and margin. Widened the product assortment to offer ultimate choice for the customers and implemented tactical promotional planning. Planning:Implemented basic buying processes and commercial category planning. Building cross functional category teams to increase flexibility and decision making time ultimately driving efficiency of people and stock.Leadership: Developed and mentored a team of 10 in a trading focussed environment Sat on the operating board and were part of the team that sold 25% of the company in March 2011.
  • Nike
    Category Management
    Nike 2004 - 2009
    Beaverton, Or, Us
    I was responsible for global product encompassing strategic planning and management of the business unit to drive greater profitability across the whole product cycle from creation to retail. Managed the Football Association licensing agreement as well as Sweden, Norway, FAI and 25+ clubs globally. Travelling extensively across Asia and Europe working with a diverse supply base, driving end to end manufacturing efficiencies in footwear, apparel and hardware – driving best practices and saving across all components of the creation process and developing new manufacturing techniques to increase production and save cost. Direct responsibilities included creating and managing global category plans, then executing these plans through rationalization, SKU efficiency and delivering innovative new products and ranges. I drove global regional product assortments with the international sales team to identify market requirements through key markets (UK, EMEA and China) and worked on all licensed assets (25+) and managed those requirements. Post Nike acquisition I spent significant time in Portland working with Nike teams to understand best practices, product innovation, merchandising excellence and GTM planning, integrating these into the Umbro business Key deliverables were Global product strategy cross category and reducing product offerings by 30%. Results have shown a 15% growth in volume and an increase of 3% margin. I led a team of 5. Built global product assortments improving SKU efficiency and margin / profitability. Sourced and developed product across India, Pakistan and Asia. From brief to commercialisationDeveloped product ranges for distributors and licensees globallyExecuted 1 and 3 year global product and commercial strategies across EMEA, APAC and the USA
  • Pentland Brands
    Product Management
    Pentland Brands 2001 - 2004
    London, England, Gb
  • Stoke City Football Club
    Professional Footballer
    Stoke City Football Club Aug 1996 - Jan 2001
    Stoke-On-Trent, England, Gb

Matt Bullock Skills

Merchandising Buying Business Planning Retail Buying Retail Math Multi Channel Retail Strategic Sourcing Commercial Management Product Marketing Category Management Online Sales Product Management Product Development Allocation Financial Planning General Merchandise Merchandising Strategies Visual Merchandising Space Planning Asset Allocation Brand Management Retail Marketing Strategy Management Sales Brand Development E Commerce Sporting Goods Footwear Sourcing Apparel Sportswear Marketing Cross Functional Team Leadership

Matt Bullock Education Details

  • Moorlands College
    Moorlands College
    English Language; Psychology
  • Painsley Rc High School
    Painsley Rc High School
    History
  • University Of Life
    University Of Life

Frequently Asked Questions about Matt Bullock

What company does Matt Bullock work for?

Matt Bullock works for Apparel Brands Group

What is Matt Bullock's role at the current company?

Matt Bullock's current role is Chief Commercial Officer (CCO).

What is Matt Bullock's email address?

Matt Bullock's email address is ma****@****nce.com

What schools did Matt Bullock attend?

Matt Bullock attended Moorlands College, Painsley Rc High School, University Of Life.

What skills is Matt Bullock known for?

Matt Bullock has skills like Merchandising, Buying, Business Planning, Retail Buying, Retail Math, Multi Channel Retail, Strategic Sourcing, Commercial Management, Product Marketing, Category Management, Online Sales, Product Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.