Matt Eckert Email & Phone Number

Florida, United States

Responsible for leading cross functional business unit to include product marketing managers, sales managers, sales operations manager, and professional education manager. Business unit was focused on launching Johnson & Johnson Vision’s Myopia Management strategy in North America.• Led recruitment, interview process, and sales training for entire North America commercial organization. Diverse sales force of experienced medical device professionals and licensed optometrists is recognized by customers as a key differentiated feature of J&J Visioncare’s myopia management model.• Developed and executed clinical sales training program by partnering with third party professional societies and clinical professional education consultants.• Managed complexities of launching a 3rd party license agreement and a Canadian launch during COVID 19 restrictions. • Built strategic partnerships with key industry partners and clinical societies to include, Treehouse Eyes, The American Association of Orthokeratology Myopia Control (AAOMC), and The Power Practice. • Enhanced go to market business model by conducting market research studies to determine most prevalent topographer systems. Then coordinated with software supplier to increase fitting software compatibility from 33% to 80%. • Developed comprehensive professional education strategy to engage clinicians in every customer segment, and recruited faculty of nationally recognized key opinion leaders (KOLs).• Analyzed key needs assessment gaps, briefed J&J Visioncare senior leadership, and aligned resources to address critical needs.

Responsible for leading a team of 9 territory account managers targeted on independent optometry practices, regional retail chains, and large club retail vendors. Product portfolio includes, contact lenses, dry eye treatment capital equipment, and contact lens solutions.• Recognized as 2019 District Business Manager of the year for Southeast Region. • Served on 2020 Sales VP Advisory Board.• Served as sales lead for Acuvue Checkout e-commerce pilot. Shaped launch strategy, led sales training, and coordinated execution of pilot launch in targeted accounts. • Launched Stretch for Success professional development program to increase cross functional collaboration and develop field sales leaders for future marketing and strategic accounts roles. • Developed key opinion leader for myopia management and established her as PAC doctor for myopia strategy. • Installed regional peer to peer training program in the Southeast Region to identify top performing territory account managers and harness their best practices. • Partnered with strategic accounts to create and execute a regional retail strategy for Optical Outlets and Stanton. Partnership resulted in the addition of Acuvue products to their HMO formulary and sales growth above 40%. • Developed and deployed new sales process to manage quarterly rebate program for key customers. New process increased practice rebate goal attainment above 70%.

Sarasota, Florida Area

Responsible for leading a team of 7 medical device sales representatives promoting clinical and value-based solutions involving the Ethicon Portfolio to individual accounts, IDNs and GPOs throughout Southwest Florida markets. Products include endo-cutters, advanced energy devices, bio-surgery, trocars, hernia, biologic mesh, sutures, and topical skin adhesives.• Division total sales exceeded $29 million.• Managed contracts and relationships with key IDNs and health systems to include, Lakeland Regional, CHS, HCA West Division, Cooperative Services of Florida, and Premier’s Baptist Health South Florida system.• Division recognized as Ethicon Southern Region Division of the Year in 2014 & 2018.• Division exceeded national sales forecast and ranked in the top 20% 2014, 2015, 2016, 2017, & 2018.• Increased division’s prof-ed engagement from 15% to 100%. Utilized multiple training platforms to include web-based training presentations. Recruited four surgeons within division to work as national preceptors.• Successfully integrated two new product portfolios—advanced energy and bio-surgery—into the division’s sales team and business plan.

Responsible for development and delivery of field-based training program focused on improvement of clinical knowledge, business acumen, and selling skills for over 650 clinical sales representatives. Coordinate with marketing department and regional sales directors to ensure that training programs support their strategic imperatives. · Executed national cross-training program to facilitate the formation of Ethicon Surgical Care business unit from three separate business units: Ethicon Products, Ethicon Endo-Surgery, and Ethicon Women’s Health & Urology. Delivered training presentations to national sales force exceeding 650 sales professionals. · Served on new product launch team for Ethicon’s XCM biologic mesh and Secure Strap open hernia fixation device. Helped to develop marketing brief, value proposition, and execution strategy. Developed field sales training program to support marketing’s segmentation, targeting, and positioning strategy. · Developed comprehensive training program to support key strategic sales objectives for the Southern Coast Region.· Executed SLM field visits with four Southern Coast sales representatives and utilized integrity coaching model to improve sales strategy execution. · Developed remote training platform that utilized the Storz robotic tele-mentor device to present live surgical footage and preceptor training to the entire Southeast Region sales force.• Coordinated with product marketing team to train Ethicon Surgical Care Out-of-Hospital sales force on Stratafix knotless tissue control device.· Worked with third party marketing vendors to develop sales training content and resources to support XCM biologic mesh launch.

Jacksonville, Florida Area

Medical device sales representative responsible for achieving sales forecast for hernia implants in sales territory with $2.9 million in annual sales. Developed and implemented territory business plan to drive sales of current products and gained market share with new product launches. Primary duties included sales presentations to surgeons, clinical staff, and hospital purchasing directors. · Territory ranked #2 nationally in 2005 and 2011. · Helped lead sales division to attain Ethicon’s Division of the Year award for 2005 and 2010. · Territory 2011 total sales exceeded quota by $1.1 million, which surpassed the company’s forecast of $397,000 per territory.· Launched Ethicon Secure Strap fixation device in 2011 with $538,000 in annual sales. The annual forecast was $235,000.· 2011 territory sales of Proceed and Physiomesh exceeded quota by $364,000. The company forecast was $95,000. Territory sales volume of $1.3 million was the highest sales volume in the company. · 2010 sales of Proceed and Physiomesh exceeded annual forecast by 782%. · 2009 sales of Proceed Ventral Patch surpassed annual forecast by 171% and ranked 7th nationally. · Territory ranked #1 nationally in sales volume for Proceed surgical mesh in 2005. · Served on marketing new product launch teams for Ethicon’s Secure Strap, Physiomesh, and Proceed Ventral Patch. Coordinated key voice of customer interviews, clinical evaluations, and served on pricing committees.

Georgia, United States

Managed a sales territory valued at $3.4 million in suture business and $1.1 million in additional clinical growth products. Developed and implemented territory business plan to maintain suture business and increase sales in emphasized growth products. · Territory placed third nationally in total sales in 2004. · Territory ranked #1 in nation for Dermabond topical skin adhesive sales in 2003 and #1 in Southern region in 2002.· Installed Prolene Hernia System in key accounts and increased sales $60,264 versus zero sales in 2001. Sales exceeded the territory’s forecast by $45,264 in 2002, $68,802 in 2003, and $34,143 in 2004. · Developed business relationships with key cardiovascular, general, and neurosurgeons. Increased Dermabond topical skin adhesive sales 56% in 2001, 32% in 2002, and 34% in 2003.· Converted 5 major accounts to Vicryl Plus antibacterial suture for $146,364 in 2003 and $342,634 in 2004 in new suture sales. Territory sales ranked in the top ten nationally for 2003 & 2004.

3Rd Infantry Division, Ft Stewart

U.S. Army field artillery officer responsible for leadership, training, tactical planning, and operations of 18 soldier COLT (Combat Operations Lasing Team) Platoon.

Masters, Mba

Ba, Political Science