Matt Farinelli Email & Phone Number

Park City, Ut, Us

Park City, Utah, United States

Together, we make cities more livable.Territories: Utah, Idaho, Washington, Oregon, Alaska, Hawaii, Montana

Park City, Utah, United States

•Worked with C-Level team to understand goals and vision for overall business•Engaged with other leaders across the org to ensure synergy and provide collaboration in achieving mission level goals•Developed and executed all strategies, initiatives, and visions for Client Solutions/Success team, including: •Development of OKRs and establishing KPIs •Overseeing and directly implementing systems for client project management •Providing guidance on product enhancements based on team and customer feedback •Overseeing strategic relationship management for Fortune 100 level enterprise clients and serving as point of escalation

Park City, Utah, United States

Pulse Insights is a Zero Party Data Collection | Voice of Customer/CX Research Tool•Shifted focus from client delivery to the holistic operations of the entire company, getting deeply involved in InfoSec, DevOps, HR, Vendor Management, etc.•Oversaw teams responsible for taking new products and features from scoping to testing to rolling out to both in-house teams and clients.•Instrumental in standing up new systems like Hubspot (CRM), Vitally (Client Health & Project Management), TriNet Performance Management System•Led company through first ever SOC2 compliance audit.•Implemented our employee feedback and review system and practices.

Park City, Ut

•Brought on to build out an Ops Team from ground up that could manage all clients and be responsible for approx $3 million in annual revenue/renewals.•Created and implemented all Ops Team processes, established SOPs, & maximized existing systems to efficiently take clients from onboarding to launch to delivery of data/insights.•Managed our in-house team (Developer(s), Product Specialists, Client Success Managers) as well as outsourced engineering/product team & other partners/vendors.

Park City, Ut

•Oversaw and managed all aspects of 8 person website development team, including 6 direct reports, responsible for developing/maintaining 100+ hotel/hospitality websites.•Responsible for overseeing all Website Development and Creative projects in excess of $1m+ in annual revenue.•SCRUM Certified. Experienced in Agile and Waterfall methodologies.•Developed and implemented all current departmental policies, tools, and processes.•Sat on the company's Management Committee responsible for collaboration on all company operational changes, initiatives, and culture.•Developed new offerings/services/products/processes to meet demands of clients and marketplace.

Park City, Ut

SCRUM Certified. Familiar with Waterfall and Agile project management methodologies.Managed all aspects of website development projects and processes, including:•New Custom Site Builds (typically $25k to $100k+)•New Design Ready Architecture Site Builds (typically $12k to 25k)•Management of maintaining and adding new features and functionality to all existing sites within our agency's portfolio (100+ sites)

Sometimes I write some stuff that's kinda about skiing... kinda not. Example: http://skisolitude.com/blog/argenta-vs-thirsty-squirrel

Salt Lake City, Ut

Start-up from artists and product creators who are longtime veterans of lifestyle brands like Nixon/Monster Audio/Skullcandy/Burton.-Brought in to help with grass roots marketing efforts, quickly expanded to incorporate all areas of digital marketing, e-commerce, customer service and website management.-Explored budget friendly sources of new traffic, focusing on low Cost Per Acquisition (CPA)-Sourced new partners and established processes necessary to make these channels possible and profitable.-Responsible for all of the company's marketing and ecommerce efforts and ongoing strategy.-Main focus was to analyze existing marketing and ecommerce channels, determine effectiveness and profitability in order to manage accordingly.-Responsible for finding and evaluating new marketing and ecommerce channels and partners, the logistics of launching said partners, ensuring smooth and effective programs that are profitable.-Installed a comprehensive analytics package to track important KPI's, using this data to manage all channels and increase online sales an average of 50% month over month.-Responsible for overseeing all social media efforts, showing an increase in audience for all channels.-Helped establish Athlete/Ambassador Program, Cause Marketing partnerships, PR contacts, Affiliate Marketing and all other agency partnerships/relationships.-Handled all website content updates and copywriting.

Park City, Ut

All things digital marketing.I identify weaknesses and determine opportunities in a given hotel's digital marketing efforts. Then I determine strategy to course correct so that GCommerce can maximize our client's online revenue.

Park City, Ut

SEOPPCDisplay/RetargetingCopy Editing and OptimizationCopywriting