Drove advertising industry change by tapping into a latent market of freelance creative, production and strategic talent to create a new model of advertising agency built to better address client problems in their relationships with their current agencies. Won AdAge 2019 Small Agency of the Year award. Served as a marketing consultant for smaller, startup brands as well as a more traditional agency partner for blue chip brands such as Jeep, Ram Trucks, Nike, and Barilla Pasta.

Served as primary client manager for LifeLock and Barilla Pastas. Managed multi-million dollar brand budgets, developed and delivery strategic creative that drove business growth.

- Served as the primary liaison between agency staff, client brand teams, and outsourced vendors for two of the largest brands in the Marriott Hotel portfolio: Courtyard and Springhill Suites- Drove creative development for Courtyard NFL campaign, which included digital content, Broadcast TV shoot, and website redesign. Managed relationship with NFL, handling all correspondence and approvals.- Project managed website development for Springhill Suits and Towneplace Suites, from initial client briefing through wireframes, creative concepting, and website development- Handled Springhill Suites architectural and lifestyle photoshoot, assigned to attend shoot solo with senior level clients. - Responsibilities also included adhering to budgets, oversight of account billing and communicating all updates to clients.

- Managed cross-functional teams in developing, producing, and maintaining integrated ad campaign for Kraft Miracle Whip- Launched Tumblr for Miracle Whip as aggregator for campaign content; worked collaboratively with creative team, produc-tion team and Tumblr account team to ensure site adhered to best practices and content was breakthrough for Millennial target. Miracle Whip Tumblr was nominated for 2014 Mashie for Best Brand Use of Tumblr- Trafficked all digital media and broadcast TV; managed third-party publisher relationships (Buzzfeed, SAY Media, Food Network)- Collaborated with agency partners, both media and PR; coordinated and led weekly inter-agency calls and circulated list of action items- Participated in weekly social listening sessions at Kraft to determine and execute optimization strategies- Evolved Corporate positioning of Kraft foods through rebranding of Recruiting, Compliance & Integrity, and Center of Excellence departments- Developed campaign look/tone/feel to guide approach to recruiting MBA students. Applied to the production of event signage, collateral, and presentations.- Worked with C-level marketers to develop creative brief for annual mantra video based on desired company trajectory and goals. Managed shoot, post production and client presentation with minimal oversight- Led strategy and creative pitch of Navistar International Truck Company- Coordinated internal teams, developed project timelines conducted market research to inform brand strategy recommen-dation and creative executions and final pitch presentation

Accounts: Blue Cross Blue ShieldIndiana University HealthMuseum of Science & Industry

Integral involvement in everyday operation of Division I basketball program. Responsibilities include personel management, equipment management, video recording, alumni relations, leading assistant managers, and player development.

Field worker for home-entertainment company. Provided customer service and product installation, including pre-wiring and carpentry.