Matt Martella

Matt Martella Email and Phone Number

Revenue Leader and Team Builder - Adjunct Professor at App State University @ Atmospherik
Matt Martella's Location
Charlotte, North Carolina, United States, United States
About Matt Martella

Experienced sales professional, strategic thinker, entrepreneur and business leader with proven ability to grow and sustain revenues while building overall company value through direct sales, sales team management, strategic alliance development and management, product development, marketing strategy and execution.Over 30 years selling complex deals, building high performing teams and developing winning strategies in the enterprise software, digital media, advertising, consumer marketing and supply chain/logistics. Successful track record selling into Fortune 500 companies with emphasis on retail, financial services, insurance, CPG, high tech and marketing service industries.

Matt Martella's Current Company Details
Atmospherik

Atmospherik

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Revenue Leader and Team Builder - Adjunct Professor at App State University
Matt Martella Work Experience Details
  • Atmospherik
    Chief Commercial Officer
    Atmospherik Jan 2023 - Present
    Atmospherik creates meaningful and authentic connection between brands and consumers who have intent to buy products and services that improve their living and sustainability of the planet. Through our technology and digital media expertise, we educate, inform, and build trust that reinforces the consumer relationship.
  • Appalachian State University
    Adjunct Professor
    Appalachian State University Jul 2023 - Present
    Working in the Marketing Department and Walker College of Business. Teaching, coaching and developing the next generation of Marketing and Sales leaders.
  • Global Retail Marketing Association (Grma)
    Advisor
    Global Retail Marketing Association (Grma) Aug 2022 - Present
    The Global Retail Marketing Association (GRMA) is an invitation-only, private-by-design C-level leadership community focused on thought-leadership and peer networking.
  • Zeta Global
    President - Zx Division
    Zeta Global Jan 2020 - Aug 2022
    Charlotte, North Carolina, United States
    Zeta Global is a data-powered marketing technology company and industry-leading digital media platform. As President of the ZX Division, revenue grew from $40M to $123M over a 2.5 year period while expanding a high performing team in the middle of the pandemic. ZX revenue and margin growth played an instrumental role in helping the organization IPO in June of 2021.
  • Conversant, Inc.
    Senior Vice President - Business Development
    Conversant, Inc. Jan 2013 - Jan 2020
    Charlotte, North Carolina Area
    Conversant (now Epsilon) is a leader in personalized digital marketing, and leader in 1 to 1 marketing in digital media. Conversant helps the world's biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people. We offer a fully integrated personalization platform, personalized media programs and one of the world's largest affiliate marketing networks—all fueled by a deep understanding of what motivates people to engage, connect and buy. Over a 7+ year time frame, I led U.S. new business sales as we grew revenue from $150M to $450M and expanded a 4 person sales team to over 40 sellers across several verticals. During my tenure, we took the company public and sold it 3 times.
  • Cartera Commerce, Inc
    Vice President, Merchant Partnerships
    Cartera Commerce, Inc Sep 2011 - Jan 2013
    Charlotte, North Carolina Area
    Cartera Commerce is the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, issuers and loyalty programs. For merchants, Cartera powers the industry's largest card-linked advertising network that targets shopping offers to more than 150 million loyal consumers and tracks in-store and online sales. For banks, issuers and loyalty programs, Cartera provides the industry's most comprehensive card-linked offer platform that powers personalized in-store and online shopping programs that build consumer engagement, maximize card spend and create new revenue streams.Responsible for National Sales for the Eastern United States. Work with Fortune 1000 brands to develop meaningful and profitable marketing programs that grow new customer acquisition as well as create more loyalty and spend from current customers.
  • Tangent Media Llc
    Senior Vice President
    Tangent Media Llc Dec 2007 - Aug 2011
    Marketing services company that develops proprietary marketing platforms through public-private partnerships. Created the Voternetwork, the first and only national, non-partisan voter participation platform reaching millions of Americans. Developed this advertising-driven, digital media platform in partnership with our nation’s chief election officials.
  • Verizon
    Client Partner
    Verizon Jul 2007 - Apr 2010
    Sales and delivery executive for global services application and IT outsourcing team responsible for sales, operational support and client services for Fortune 500 accounts in North America.
  • El Dorado Marketing Group
    Vp Sales
    El Dorado Marketing Group Oct 2006 - Jul 2007
    Marketing services company that delivers value-based programs to reach the acculturating Hispanic consumer through common behavior marketing programs.
  • Iconoculture
    Regional Sales Director
    Iconoculture Jan 2006 - Oct 2006
    Sold and managed client relationships for a leading global consumer research and advisory company now part of Corporate Executive Board.
  • Dst Systems
    Sr. Director Business Development & Channel Sales
    Dst Systems Sep 2004 - Dec 2005
  • Navisite
    Rvp Of Sales
    Navisite Apr 2002 - Jul 2004
    Built and managed a sales team across the Western US for an IT outsourcing company delivering data center and application solutions.
  • Sevenspace
    Regional Sales Director
    Sevenspace Oct 1999 - Apr 2002
    Led direct sales efforts and strategic alliance sales for this IT outsourcing services company sold to Sun Microsystems and is now part of Sun Services.
  • Graphon Corporation
    Regional Sales Director
    Graphon Corporation Jul 1998 - Jul 1999
    Managed west coast direct and OEM sales team selling thin-client middleware connectivity software.
  • Dr. Solomon'S Software
    Sales Director - West Region
    Dr. Solomon'S Software Jul 1997 - Jul 1998
    Managed a five person sales and technical team for this anti-virus software company acquired by McAfee.
  • Ups
    Sales And Marketing Manager
    Ups Apr 1988 - Jul 1997
    Held various positions in the areas of industrial engineering, marketing and sales for the leader in global transportation, logistics and supply chain management.

Matt Martella Education Details

Frequently Asked Questions about Matt Martella

What company does Matt Martella work for?

Matt Martella works for Atmospherik

What is Matt Martella's role at the current company?

Matt Martella's current role is Revenue Leader and Team Builder - Adjunct Professor at App State University.

What schools did Matt Martella attend?

Matt Martella attended Golden Gate University, Saint Mary's College Of California.

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