Senior Product Analyst
Design and deploy high performance SQL pipelines and Looker data models while establishing data governance best practices to enable sophisticated self-service analytics on millions of daily web and mobile app visits. Achieve and maintain substantial growth in SEO traffic by performing frequent A/B tests, tracking Google crawl and algorithm updates, and modeling revenue outcomes. Use domain expertise to create compelling visualizations and dashboards, interpret business outcomes, and present findings to executive stakeholders. Guide strategic initiatives through defining critical metrics in acquisition and retention, forecasting and tracking results, and surfacing data centric insights for the 3 Scribd brands: Scribd, SlideShare, and Everand. Analyze impact of LLM enhancements to web page metadata and document descriptions that contributed to global growth in web visits.