Matt Moore is the President and Chief Creative Officer of Heart & Soul Marketing. With a passion for ‘work that works,’ he has 2 decades of experience in advertising, broadcast television, and branded content creation. Because every consumer is a human being with a heart & soul, Matt dedicates his work to helping every brand find their own heart & soul to build meaningful, authentic connections with their target audience. Matt is a creative entrepreneur who has led agency pitch teams that have won more than 400 Million dollars in new business. As a Creative Director Matt has led teams that have been honored with 50 national Telly awards, 100+ Addy awards including a National Gold Addy Award for the "Best Guerilla Marketing Campaign of 2018" & received multiple Rocky Mountain Emmy Awards. Matt was recently named Creative Professional of the Year by the AAF & Chief Marketing Officer of the Year by the Phoenix Business Journal. He is a member of the Forbes Agency Council and included in the Professional Who’s Who Network.Matt began his career as a videographer covering Friday-night football and chasing thunderstorms and tornadoes on the plains of Texas. He then worked on programs for TV networks including ESPN, Fox Sports, PBS, and MTV. His experience includes a 3-year role as Sr. Producer for clients including the White House Communications Office and the U.S. State Dept. In '05 Matt helped found Phoenix-based Arrowhead Advertising. In 8 years he helped grow the agency from 2 people to 80, building a shop with more than $80M in annual billings, and handled Hyundai Tier 2 business in more than 35 major US markets. Matt later joined Phoenix-based OH Partners playing a major role in the agency's explosive growth. Matt transformed OH into a creative powerhouse, launching it’s production company, Matter Films, which he served as the company's President.He has overseen major projects for agency clients including Reebok, Dole, Armor All, STP, Cancer Treatment Centers of America, The United Nations, Virgin Hotels & Casinos, Shea Homes, KB Homes, AZ Lottery, AZ Dept of Health Services, Sedona CVB, Rocky Point Mexico CVB. Matt Moore holds a Bachelor of Arts in TV, Radio, and Film Communications from Baylor University.