Matt O'Brien

Matt O'Brien Email and Phone Number

VP of Marketing @ Chess.com @ xpflow
Barcelona, CT, ES
Matt O'Brien's Location
Greater Barcelona Metropolitan Area, Spain, Spain
Matt O'Brien's Contact Details

Matt O'Brien personal email

n/a
About Matt O'Brien

In a word: relentless. I enjoy scaling revenue by focusing on the 80/20 with marketing channels and talented teammates.Aided PMG from series investment to $80m exit. Currently working inside chess.com ($110m in ARR) to grow the game further.

Matt O'Brien's Current Company Details
xpflow

Xpflow

View
VP of Marketing @ Chess.com
Barcelona, CT, ES
Website:
xpflow.app
Employees:
5
Matt O'Brien Work Experience Details
  • Xpflow
    Xpflow
    Barcelona, Ct, Es
  • Chess.Com
    Vp Of Marketing
    Chess.Com Jan 2023 - Present
    Focusing on growing chess by leading and collaborating with talented teammates.
  • Chessable Limited
    Voice Over Artist
    Chessable Limited Jan 2022 - Mar 2023
    London, Gb
    I do voice over for advertisements. Everyone says I'm incredibly good at them.
  • Chessable Limited
    Chief Marketing Officer
    Chessable Limited Jun 2021 - Jan 2023
    London, Gb
    Chessable is the #1 science-backed chess training app to study chessopenings , strategy and endgames. Learning chess from top GMs and coaches made easier.Chessable was co-founded in 2015 by David Kramaley and International Master John Bartholomew and has quickly grown to become the world’s leading platform for online chess education powered by its revolutionary science-based MoveTrainer software.Chessable is part of the Play Magnus Group, a company founded by World Chess Champion Magnus Carlsen to build and unite the most innovative online chess brands and services. Together these services contribute to an online chess ecosystem that is introducing more people to the benefits of chess, improving experiences for existing chess fans, and enabling more players, coaches, and creators to earn a living from chess.
  • Play Magnus Group
    Vice President Marketing
    Play Magnus Group Oct 2020 - Jun 2021
    Oslo, No
    Play Magnus group spans multiple entities including chess24, Play Magnus Apps, Chessable, CoChess and more. We focus on helping the world experience the benefits of learning Chess with unique technology and entertainment.
  • Chess24
    Growth @ Chess24 & Playmagnus Group
    Chess24 Dec 2018 - Jun 2021
    Gibraltar, Gibraltar, Gi
    https://www.uktech.news/news/play-magnus-raises-%24135-million-20200305https://slate.com/culture/2020/02/magnus-carlsen-speed-chess-drdrunkenstein-pseudonyms-twitch-youtube.html
  • Studio Oxytocina
    Co Founder
    Studio Oxytocina Aug 2015 - May 2020
    Studio Oxytocina is a modern tattoo studio. We focus on providing education to artists and the community through exciting events and a rotation of international artists. I utilize my industry experience and marketing knowledge to help young developing artists grow as well as providing a platform for experienced artists to teach.Growing from 2 artists to 6 we had month to month growth while focusing on creating a unique client experience to build word of mouth marketing. Successfully sold the business in May 2020.
  • The Book Of Everyone
    Growth Manager
    The Book Of Everyone Jan 2016 - Dec 2018
    London, Gb
    From 2016 to 2017 I worked and learned from Tom Wilkinson on rapid growth of paid channels (Facebook and AdWords) in United Kingdom and United States. Together we scaled AdWords and Facebook from <£1,000/month to £400,000+/month. From 2017 to 2018 Worked closely with Michael Julian to help start meeting investor and company goals related to marketing. These included growing the team from 3 to 10 and adopting new tools for testing and reporting as well as beginning to test new marketing channels.From 2018 to 2019Worked alongside Mike Tomlinson (product) and Daniel Jones (tech) to develop the conversion rate optimization squad focused on increasing key funnel step metrics and help reach company objectives such as increasing AOV. I also worked along side Steve Hanson (founder) to merge CRO procedures with a mixture team focused on rapid deployment of product ideas and customer retention.Due to team constraints I took on responsibilities of CRM planning using MySQL to create unique lists and journey's for users with junior Joe Marris. During this time we launched a new territory (Australia) and expanded our line of products. Tools used:MySQLGoogle AdsAdWords EditorBing AdsFacebook AdsGoogle AnalyticsGoogle OptimizeGoogle Tag ManagerTabelou Mixpanel AsanaEducational:Took part in Facebook Fast Track Program and had a close working relationship with their London and Ireland team.Took part in Google's SME Growth program and had a close working relationship with their Ireland Team.CXL coursesOFFF.
  • Oxford House Empresas
    Sem & Ppc Consultant
    Oxford House Empresas May 2015 - Nov 2018
    Barcelona, Es
    -Audited initial AdWords campaigns and provided competitive insight. -Developed AdWords campaigns providing insight of each step during weekly meetings. -Provided documentation and education for employees to take over projects and run at optimal levels saving money and providing higher CTRs.-Developed landing pages and helped with overall website/webpage optimization.-Developed action plans to increase SEO performance through content creation.
  • Charge Ahead Llc.
    Marketing Mentor
    Charge Ahead Llc. Oct 2014 - Apr 2016
    Brand development and press materials, strategic consulting including business plan creation and marketing action plans for specific market segments. Integrated Projects Zoho and Drive to help plan, organize and track tasks and mile stones. Developed E-commerce build to be as lean as possible.
  • Tattoonow
    Website And App Production Management And Multi Media Marketing
    Tattoonow Aug 2012 - Aug 2014
    Multimedia marketing through social media and content creation. SEO consulting with clients to help optimize their website actions and performance. Managed production of websites, apps and design projects utilizing Projects Zoho.
  • Hyperspace Studios
    Stream Engineer
    Hyperspace Studios Oct 2013 - Mar 2014
    Helped facilitate a bi-weekly long interview format webcast. Including obtaining assets, coordinating with guests, marketing and running boards.
  • Off The Map Inc.
    Intern
    Off The Map Inc. Jun 2011 - Oct 2011
    I started off developing grass roots marketing such as creating and distributing posters utilizing testimonials. I also worked to begin the project of live webcasting interviews with some of the international artists that attended the shop.

Matt O'Brien Skills

Social Media Marketing Social Media Digital Marketing Online Advertising Customer Service Marketing Culture Western Europe Contemporary Art Web Production Management Iphone Application Development Product Support Zoho Wirecast Dedication To Continuous Improvement Dedication To Work Tattoo Product Presentation Sales Presentations Seminars Professional Development Seminars Organizational Effectiveness Seomoz Community Development Streaming Media Live Video Streaming Live Events Project Coordination Events Coordination Event Management Team Effectiveness Cost Effective Marketing Target Marketing Altruistic Online Marketing Google Adwords Pay Per Click

Matt O'Brien Education Details

  • Greenfield Community College
    Greenfield Community College
    Economics And Marketing

Frequently Asked Questions about Matt O'Brien

What company does Matt O'Brien work for?

Matt O'Brien works for Xpflow

What is Matt O'Brien's role at the current company?

Matt O'Brien's current role is VP of Marketing @ Chess.com.

What is Matt O'Brien's email address?

Matt O'Brien's email address is ma****@****ble.com

What schools did Matt O'Brien attend?

Matt O'Brien attended Greenfield Community College.

What skills is Matt O'Brien known for?

Matt O'Brien has skills like Social Media Marketing, Social Media, Digital Marketing, Online Advertising, Customer Service, Marketing, Culture, Western Europe, Contemporary Art, Web Production Management, Iphone Application Development, Product Support.

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