Data nerd, MarTech Wizard, and overall Marketo junkie. Fueled by fast-growth, I love approaching the new challenges that come with that growth in creative ways using data and technology.I'm wear many hats, here are some of my favorites:- Administer internal Marketo instance to gather lead and customer information from all online & offline marketing channels.- Orchestrate MarTech stack to enrich data, engage leads, or better inform sales to help drive sales-ready leads.- Track marketing contributions to revenue across channels and campaigns to identify areas of success.- Execute scalable framework within Marketo to enable day-to-day success of field marketing managers and other team members working within our instance.- Train and coach new team members on how to best use Marketo and other MarTech to execute programs and accomplish their goals.- Maintain quality of marketing database, including but not limited to; customer segmentation profiles, data enrichment technologies, and data normalization.- Lead the research, procurement and integration of new technologies into our MarTech portfolio to keep up with market trends and support business needs.- Engineer creative strategies using technologies within our MarTech stack to scalably route or append data to fill the ever-growing needs a complex and fast-growing business. (e.g. Sharing leads between two Marketo systems)

Administrator of Datto's Marketo InstanceSchedule and send corporate email communicationsManage the flow to sales organizationProcess leads from multiple channelsDevelop and optimize lead nurturing program

Generate Marketing Collateral; e.g One-Sheets, White Papers, eBooks.Assisted Creative Director with work on project involving Abode Suite.Developed Webinar and Keynote presentations for the CEO.Helped strengthen the SEO of corporate website and blog.Tradeshow coordination and logistics planning.Email marketing communications.Social Media communications through both traditional and industry channels.

Assisted in developing test environment for IRMS Medical Information Database for United Kingdom Division of the organization.Mapped complex phone trees used by the organization in preparation of new drug launch.Aided Triage Associates in Drug Information Call Center with day to day operations to alleviate increased work due to launch of new product.Processed department training information to aid with preparation for FDA inspection.

Populated Microsoft Dynamics CRM database for sales team by collecting detailed customer and sales information from SOWs and RFPs ranging from 2000 to the present.Compiled and populated consultant recruiting information for Taleo recruiting database.Formatted and reorganized company customer and human resources drives that are widely used throughout the company. Eliminated excess historical customer paperwork by copying all relevant SOWs, POs, Invoices, and RFPs onto company public drives.