Vice President Of Digital Marketing
CurrentOversee the Emails, websites, company app and Salesforce implementation. Driving process improvements and product improvements.
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@boydgaming.com
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Matt Schultz is listed as Vice President of Digital Marketing at Boyd Gaming, a with 11 employees, based in Henderson, Nevada, United States. AeroLeads shows a work email signal at boydgaming.com and a matched LinkedIn profile for Matt Schultz.
Matt Schultz previously worked as Director of Digital Marketing and Automated Systems at Boyd Gaming and Director of Direct Marketing Analytics at Boyd Gaming. Matt Schultz holds Masters, Mathematics from Southeast Missouri State University.
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AeroLeads found 2 current-domain work email signals for Matt Schultz. Compare company email patterns before reaching out.
Matt Schultz is a Vice President of Digital Marketing at Boyd Gaming. He possess expertise in database marketing, analytics, casino, loyalty programs, gaming industry and 12 more skills.
Listed skills include Database Marketing, Analytics, Casino, Loyalty Programs, and 13 others.
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A career timeline built from the work history available for this profile.
Las Vegas, Nevada, Us
Oversee the Emails, websites, company app and Salesforce implementation. Driving process improvements and product improvements.
Las Vegas, Nevada, Us
Responsible for the company wide emails and Salesforce implementation.
Las Vegas, Nevada, Us
Responsible for Direct Mail and performance analytics for the properties in the midwest.
Las Vegas, Nv, Us
* Enhance customer evaluations and lifecycle* Increases value of marketing systems by customizing software (SAS, MGT, SFMC)* Score and load key marketing data tables for marketing campaigns* Work with marketing teams to identify pain points and make modifications to resolve issues and streamline processes* Created automation process that builds offer files for different gaming systems and communication files for both DM and e-mail* Link data between systems and format it to function as needed* Maintain the loyalty tier program, sending upgrades internally and partners* Manage data for annual rollover points and renewal programs* Analyze various marketing programs such as : increasing tier point thresholds, guest profiling and cross property analysis
Las Vegas, Nv, Us
* Develop CRM model to be deployed to all properties* Analyze various marketing programs, including A/B testing* Create Information Maps and reports in Web Report Studio and Enterprise Guide
Las Vegas, Nv, Us
* Functional Manager of all applications accessing EDW* Lead new IT projects from inception to completion* Create data integrity standards and monitoring reports* Implement new security configuration for the database tools* Lead the Cognos Impromptu upgrade for the company* Create database tables and views
Las Vegas, Nv, Us
* Manage a staff of four database analysts* Analytically support corporate departments and over 40 properties* Create actionable business knowledge and defined the analytical methods used* Access various databases including Teradata, AS/400, SQL server, & other proprietary databases* Define new database tables loaded onto Teradata, including identifying new content; performance summarizations; and new data sources* Used tools to access databases including: SAS, Cognos Impromptu, Cognos 8, Showcase, & Access
Las Vegas, Nv, Us
* Analytical projects for different areas of the business including direct marketing, slot machines, table games, hotel, labor, customer satisfaction, and finance (G/L)* Created & maintained database tables using SAS* Built customer predictive models for use at all casino properties* Created a slot machine performance evaluation model* Developed advanced reporting with business intelligence using Cognos Impromptu
Las Vegas, Nv, Us
* Created marketing segmentation strategy used by all marketing teams* Built Cognos Impromptu reporting & desktop toolbox with VBA code automation* Used data within SAS for analytical projects* Supported other query users* Mapped data using ArcView
Other employees you can reach at byd.com. View company contacts for 11 employees →
Suresh S
Colleague at Boyd GamingGreater Chennai Area, India
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ЯR
ЯαנΑѕєкαяツ Rajasekar
Colleague at Boyd GamingTamil Nadu, India
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朱
朱广烈
Colleague at Boyd GamingShenzhen, Guangdong, China
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李
李伟斌
Colleague at Boyd GamingHuizhou, Guangdong, China
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周
周热有
Colleague at Boyd GamingShenzhen, Guangdong, China
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黄
黄鹏鹏
Colleague at Boyd GamingShenzhen, Guangdong, China
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PA
Paulina Atamoh
Colleague at Boyd GamingLas Vegas Metropolitan Area, United States
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周
周礼龙
Colleague at Boyd GamingShenzhen, Guangdong, China
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MQ
Ma Qianli
Colleague at Boyd GamingShenzhen, Guangdong, China
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IM
Ivan Melchor
Colleague at Boyd GamingLancaster, California, United States
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Quick answers generated from the profile data available on this page.
Matt Schultz works for Boyd Gaming.
Matt Schultz is listed as Vice President of Digital Marketing at Boyd Gaming.
AeroLeads has found 2 work email signals at @boydgaming.com for Matt Schultz at Boyd Gaming.
Matt Schultz is based in Henderson, Nevada, United States while working with Boyd Gaming.
Matt Schultz has worked for Boyd Gaming, Pinnacle Entertainment, and Harrah'S Entertainment.
Matt Schultz's colleagues at Boyd Gaming include Suresh S, ЯαנΑѕєкαяツ Rajasekar, 朱广烈, 李伟斌, and 周热有.
You can use AeroLeads to view verified contact signals for Matt Schultz at Boyd Gaming, including work email, phone, and LinkedIn data when available.
Matt Schultz holds Masters, Mathematics from Southeast Missouri State University.
Matt Schultz is listed with skills including Database Marketing, Analytics, Casino, Loyalty Programs, Gaming Industry, Business Intelligence, Loyalty Marketing, and Segmentation.
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