Matt Yiu
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Matt Yiu Email & Phone Number

Senior Digital Analyst - CRO and Optimisation at Air New Zealand
Location: Auckland, Auckland, New Zealand 7 work roles 1 school
1 work email found @spark.co.nz LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 86%

Contact Signals · 1 work email

Work email m****@spark.co.nz
LinkedIn Profile matched
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Current company
Role
Senior Digital Analyst - CRO and Optimisation
Location
Auckland, Auckland, New Zealand
Company size

Who is Matt Yiu? Overview

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Quick answer

Matt Yiu is listed as Senior Digital Analyst - CRO and Optimisation at Air New Zealand, a company with 7587 employees, based in Auckland, Auckland, New Zealand. AeroLeads shows a work email signal at spark.co.nz and a matched LinkedIn profile for Matt Yiu.

Matt Yiu previously worked as Digital Optimisation Specialist at Spark New Zealand and Photographer at Matter Photography. Matt Yiu holds Bachelor Of Business Administration (Honours), Marketing from City University Of Hong Kong.

Company email context

Email format at Air New Zealand

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{first}.{last}@spark.co.nz
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AeroLeads found 1 current-domain work email signal for Matt Yiu. Compare company email patterns before reaching out.

Profile bio

About Matt Yiu

A diligent and results-focused professional offering high level skills across multiple areas, including digital marketing, sales and business development, UX and graphic design, website and eCommerce development, photography and media production. Core strengths are in multiple transferrable skills, using multiple avenues for championing brands and products, also in knowledge of design trends and tools, providing design solutions for businesses and developing creative ways to communicate design ideas and prototypes to stakeholders. Possesses a solid understanding of marketing principles, techniques and trends, has good commercial intelligence and business “nous”. Offers well-developed interpersonal, collaborative and communication skills, excellent learning agility, critical and analytical thinking, and a continuous improvement mindset. I believe in value creation for the people I work with and organisations, relied on shared goals, supportive culture, and effective communication and actions.Sectors: FMCG, Fresh Produce, Nutrition, Dairy, Supplements, Wedding

Current workplace

Matt Yiu's current company

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Air New Zealand
Air New Zealand
Senior Digital Analyst - CRO and Optimisation
Auckland, NZ
Employees
7587
AeroLeads page
7 roles · 11 years

Matt Yiu work experience

A career timeline built from the work history available for this profile.

Senior Digital Analyst - Cro And Optimisation

Auckland, NZ

Digital Optimisation Specialist

Current

New Zealand

Dec 2022 - Present

Photographer

Current

Auckland, New Zealand

My side-hustle business that provides professional photography for portraits and products and business branding design services for small medium-sized businesses. I have served over 100 events over the years for weddings, family portraits, and corporate events and also provided branding solutions for small medium-sized companies.

2015 - Present ~11 yrs 4 mos

Digital Marketing & Ecommerce Manager

Auckland, New Zealand

Responsible for the strategy, content, execution and reporting of all digital touchpoints for the business,including websites, e-commerce, social media, digital channel content, digital advertising eDM, analysis, amplification, and advertising.- Plan and manage paid media executions directly; from product warm-ups, launches, hot sale and sustain periods.

Nov 2021 - Dec 2022

Marketing Specialist

Auckland, New Zealand

  • Formulate and execute business strategies to promote the new brand in the market
  • Launched a new e-commerce website
  • Achieved significant Facebook follower growth by 130%
  • Generated new leads by 682% growth in 2020 compared with 2019 by both online and offline campaigns
Jun 2020 - Oct 2021

Assistant Manager, Promotion Planning

Hong Kong SAR

  • City Super Group is a market leader in the high end supermarket industry and a well-known brand, operating in Hong Kong, Shanghai and Taiwan. It also a pioneer to create Hong Kong’s first of its kind ‘mega lifestyle.
  • Developed and executed creative marketing campaigns with the primary focus on bringing new customers into the stores and driving sales performance
  • Key driver for mobilising the Promotion Planning Team in coordinating tasks relating to marketing campaigns – this included generating ideas on advertising and promotions, designing the layout of the floor plan.
  • Continually monitored results and responses from customers, and adjusted strategies accordingly
  • Managed content placed on social media channels, developed an action plan for enhancing sales, and oversaw the campaign performance improvement plan
  • Created clear guidelines for workflow to support the wider team and offered clear direction
Nov 2010 - Mar 2016
Team & coworkers

Colleagues at Air New Zealand

Other employees you can reach at airnewzealand.com. View company contacts for 7587 employees →

1 education record

Matt Yiu education

FAQ

Frequently asked questions about Matt Yiu

Quick answers generated from the profile data available on this page.

What company does Matt Yiu work for?

Matt Yiu works for Air New Zealand.

What is Matt Yiu's role at Air New Zealand?

Matt Yiu is listed as Senior Digital Analyst - CRO and Optimisation at Air New Zealand.

What is Matt Yiu's email address?

AeroLeads has found 1 work email signal at @spark.co.nz for Matt Yiu at Air New Zealand.

Where is Matt Yiu based?

Matt Yiu is based in Auckland, Auckland, New Zealand while working with Air New Zealand.

What companies has Matt Yiu worked for?

Matt Yiu has worked for Air New Zealand, Spark New Zealand, Matter Photography, Oppo, and Winston Nutritional Ltd.

Who are Matt Yiu's colleagues at Air New Zealand?

Matt Yiu's colleagues at Air New Zealand include Mark Hughes, Grace Blewitt, Benny Lin, Nicole Harris, and Katy Lloyd.

How can I contact Matt Yiu?

You can use AeroLeads to view verified contact signals for Matt Yiu at Air New Zealand, including work email, phone, and LinkedIn data when available.

What schools did Matt Yiu attend?

Matt Yiu holds Bachelor Of Business Administration (Honours), Marketing from City University Of Hong Kong.

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