As the Vice President of Marketing and Customer Experience at Twigby, I lead the brand growth and customer loyalty of a 100% e-commerce national wireless phone service provider that offers affordable and flexible plans for diverse customer segments. With over 25 years of experience in the wireless telecommunications industry, I have a deep understanding of the market dynamics, customer needs, and competitive landscape, and I leverage this knowledge to design and execute effective marketing strategies and campaigns.I am passionate about creating value for our customers and stakeholders, and I use data analytics, strategic planning, and tactical marketing execution to achieve our goals. I have a proven track record of delivering on budget subscriber and revenue growth, while positioning our services as a compelling and differentiated alternative in a highly competitive industry. I also foster a culture of excellence, teamwork, and problem-solving among my team and across the organization, aligning with our core values and mission. I thrive in fast-changing and innovative environments, and I constantly seek to anticipate and respond to emerging trends and opportunities.