Matt Bartelsian Email and Phone Number
Matt Bartelsian's Location
Portland, Oregon, United States, United States
Matt Bartelsian's Contact Details
Matt Bartelsian work email
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Matt Bartelsian personal email
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Matt Bartelsian phone numbers
About Matt Bartelsian
I'm a treasure hunter who has spent a career developing local, regional, and global strategies for some of the world's premier CPG and e-commerce companies in New York, Sydney, Singapore, Shanghai, Warsaw, Yerevan, and Dubai. I've spent the last eight years in increasingly deep tech, focusing on building world-class AI teams around bleeding-edge and world-first problem statements.Oh...and I once helped take down a black market ring of nuclear arms dealers.#grocery #supermarkets #groceryAI #supermarketAI #grocerytech #retailtech #retailAI
Matt Bartelsian's Current Company Details
Matt Bartelsian Work Experience Details
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Co-Founder, CeoPuzl Jan 2019 - PresentPortland, Oregon, UsPuzl is an AI-managed profitability automation platform for supermarkets and C-stores. Puzl users understand their fully-blended gross margins up to 12 weeks in advance. Armed with this transparency, Puzl then provides users with a toolkit to enable wildly improved profitability, competitiveness, and liquidity.
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Chief Innovation OfficerVaital May 2020 - PresentBellevue, Wa, Us -
PartnerPomegranatopia Nov 2010 - Oct 2022Pomegranatopia exists to conceive, fund, launch, and build highly profitable businesses that transform society. Having witnessed first-hand the tepid success achieved by top-down, government-funded programs throughout the developing world, we believe that real societal change must come from the ground up.That’s why Pomegranatopia creates businesses built on transformative, market-changing ideas, and surrounds them with world-class managerial talent, able to grow and release a new generation of visionary, values-driven local businesses leaders in every market in which we operate.Our first company to be launched will be Pomegranate Energy. Over the next 6 years, Pomegranate Energy, armed with ultra-green, ultra-efficient waste-to-energy technology, aims to become one of the world's leading renewable energy utilities.
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Director, Business Development & PartnershipsVolo | Software Development Company Jul 2014 - Jul 2018Yerevan, AmAggressively executed a global business development and partnership strategy for one of Armenia's highest profile software innovation outsourcing companies. In a 4.5 year period, I helped Volo grow from 24 people to nearly 200 and revenue by 10x. -
Managing Director, Chief StrategistNaked Branding Nov 2004 - Nov 2010- Launched Yerevan’s premier brand consultancy to help Armenian companies develop brands that are globally competitive.- Developed rebranding strategies for clients in e-commerce (ixibit), fashion (Nina Hovnanian Couture), insurance (Arajin Insurance Company), software outsourcing (BroncoWay), pharmaceutical distribution (Arpharmacia), carbonated beverages (Kotayk) and in the non-profit sector (Center for Leadership Development) to help them build greater awareness and traction with consumers.
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Director, Business Development & PartnershipsIxibit Feb 2006 - Nov 2009Singapore, SgDeveloped a holistic business development approach for a leading-edge, 3D visualisation technology start-up. Worked between the tech team, partners, and clients to deliver a product that was well-suited to the market's needs. -
Business DirectorLowe And Partners Worldwide Jul 2002 - Nov 2003London, Gb- Transferred to China as a part of a new management team tasked with turning around a chronically under-performing and mediocre agency.Unilever- Led the relationship with Unilever on homecare and deodorant brands. - Took a relationship in crisis and built Lowe into Unilever’s preferred Club agency. Turned OMO from being a commodity into the most important profit driver for Unilever China. Sales up 50%+.HSBC- Directed HSBC’s Premier Banking program in their most important new market. With HSBC limited by WTO regulations until 2006, we helped to position the bank to high-net-worth clients while laying the foundations for a broader market positioning in the future.Coca-Cola- Pitched and won Nestea business for China as part of a regional pitch. - Subsequent campaign lead to the most successful sales in Nestea/China history. Platinum Guild International- Championed the relaunch of Platinum Guild International in their most important market. -
Client Service DirectorLowe And Partners Worldwide Feb 2001 - Jul 2002London, Gb- Led an account team of 9 at the most inspired agency in Singapore. In 18 months helped shift the perception of Lowe from that of a graveyard into an agency that was awarded “Singapore Agency of the Year” by the regional press.Zuji.com (Travelocity/Asia)- Developed the launch across 5 markets. Managed a total communications approach, which included branding, online, CRM/eCRM, and PR.Accette Insurance Brokers- Rebranded and repositioned Asia’s largest private insurance brokerage (formerly Zuellig Insurance Brokers). Mercedes Benz- Pitched and won the 2003 F1 communication.Chevron-Texaco- Ran the motor oil business across 13 markets in Asia.Four Seasons Hotels/Asia-Pacific- Managed brand development for the world’s premier luxury hotel brand across Asia/Pacific.
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Regional Group Account DirectorLowe And Partners Worldwide Nov 1999 - Feb 2001London, GbJohnson & Johnson - Led J&J’s preferred agency relationship.- Pioneered work to reposition ob tampons to teens.- Awarded strategic and creative development for pH5.5/Asia.Unilever/Flora Foods - Developed world-leading copy for Flora Pro.Activ, a cholesterol reducing margarine. Copy grew client market share by 30% in one month.Monster.com/Asia-Pacific- Pitched and won regional account for the world’s leading online job site.- Developed an integrated strategy and heralded campaign that grew unique visitors 300% in 3 months and took Monster from 8th to 2nd in the region.eBay/Australia- Pitched and won account for the world’s leading auction site.- Created customer segmentation model and managed integrated campaign that lead to 100% membership growth over 9 months.- Managed Olympic sponsorship campaign that grew eBay from Australia’s 3rd to 1st largest auction site.
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Account Supervisor/WorldwideAmmirati Puris Lintas Jan 1998 - Nov 1999UsJohnson & Johnson- Led the effort to globalize brand strategy for the world’s most trusted brand – Johnson’s Baby. Worked directly with J&J Global Franchise Directors. Reported directly to Lowe’s President, Multinational Clients.- Revolutionized global brand coordination at Lowe. Developed the Lowe Knowledge Center, an on-line brand management tool. It was later expanded to Nestle, Unilever, GM, Burger King and Dell.- Directed several product launches and relaunches for Johnson’s Baby/US, including repositioning Johnson’s Baby Shampoo for the adult market. Resulted in 15% volume growth on US Baby business. -
Account ExecutiveSaatchi & Saatchi Sep 1997 - Dec 1997London, Greater London, Gb- Worked on Tylenol for Saatchi & Saatchi/Healthcare. At the time, Tylenol was the largest pharmaceutical brand in the US in terms of media spending. -
Account SupervisorAmmirati Puris Lintas Sep 1996 - Jul 1997UsUnilever- Directed the relaunch of Unilever's market-leading Rama margarine – Poland's largest account at the time.- Managed the strategic extension of the brand into yoghurt variants.Nestle- Turned around a poor relationship on Nestle confectionery. Within two meetings helped to convince a client who was leaving the agency to continue developing several new campaigns with APL.
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Senior Account ManagerDmb&B Feb 1996 - Aug 1996Procter & Gamble - Coordinated the Eastern European launch of Ivory shampoo and assisted in consumer segmentation modeling.- Developed and executed the Crest "Anti-Cavity Guarantee Program". It built the highest volumes in Crest/Poland's history, and is used as a global model.Star Foods- Earned client confidence on a small project and was subsequently awarded all new product launches for Star Foods, a European snack-food company. Assisted in negotiating a regional contract.Henkel & Soehnlein- Planned and directed the launch of Gorbatschow Vodka. -
New Business ManagerDmb&B Mar 1995 - Aug 1996- Managed Poland's most successful new business team in 1996. Assisted 5 new business wins, including: US West/Deutsche Telekom (ERA GSM), Nationale Nederlanden Insurance, Star Foods, Henkell & Soehnlein, and Vileda.
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Account ManagerDmb&B Mar 1995 - Feb 1996Procter & Gamble- Developed the most successful promotion for Clearasil in the history of the brand in Poland.Raisio Foods- Assisted in the strategic repositioning of Masmix margarine, which lead to record sales in 1995.- Rebuilt a damaged relationship.Creditanstalt Bank- Launched Korona (Creditanstalt), the second mutual fund in Polish history.
Matt Bartelsian Skills
Business Development
Brand Management
Organizational Development
Entrepreneurship
Marketing Management
Competitive Analysis
Brand Development
Project Management
Integrated Marketing
E Commerce
New Business Development
Marketing
Market Research
Strategy
Business Planning
Management
Team Management
Product Development
Sales
Marketing Strategy
Leadership
Business Strategy
Product Marketing
Negotiation
Public Relations
Program Management
Start Ups
Project Planning
Creative Direction
Product Launch
Strategic Partnerships
Brand Architecture
Segmentation
Leadership Development
Online Marketing
Marketing Communications
Digital Marketing
Strategic Planning
Social Media Marketing
Consulting
Outsourcing
Matt Bartelsian Education Details
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Earlham CollegeGerman Studies -
Minnehaha AcademyHigh School Diploma
Frequently Asked Questions about Matt Bartelsian
What company does Matt Bartelsian work for?
Matt Bartelsian works for Puzl
What is Matt Bartelsian's role at the current company?
Matt Bartelsian's current role is Passionate about the power of AI to transform grocery.
What is Matt Bartelsian's email address?
Matt Bartelsian's email address is ma****@****pia.com
What is Matt Bartelsian's direct phone number?
Matt Bartelsian's direct phone number is +374 11 9*****
What schools did Matt Bartelsian attend?
Matt Bartelsian attended Earlham College, Minnehaha Academy.
What are some of Matt Bartelsian's interests?
Matt Bartelsian has interest in Skiing, Entrepreneurship, All Things German, Traveling, Asian Living, Exploring The Former Soviet Union, Expat Living, Fishing, Country Competitiveness.
What skills is Matt Bartelsian known for?
Matt Bartelsian has skills like Business Development, Brand Management, Organizational Development, Entrepreneurship, Marketing Management, Competitive Analysis, Brand Development, Project Management, Integrated Marketing, E Commerce, New Business Development, Marketing.
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