At iid we design products and build brands, campaigns and platforms from the ground up. We're passionate about creating transformative experiences that positively impact people’s lives and we do it by putting ideas and strategy at the center of our process. I've led design and production on projects with clients including:• Red Bull• Megaphone• ShareThis• Fitbit• Rally Health• The Ad Council• Bouclair• philosophy• SF SPCA• Viacom• UC Berkeley Haas School of Business• The Olympic Club• Cisco• Genentech• Wells Fargo• Modere• Visa• Gallo• Wharton School• Chase• Acxiom• ADP• General Mills• Yammer• Health Catalyst• Futures Without Violence

Faculty School of Web Design & New Media.

Co-founded and ran a video content and advertising production company and worked with clients including:• Fox• Sony Pictures• Hyundai• Raley's• Mercury Insurance

I worked directly with clients in advertising, entertainment and sports to design, direct and produce new media content and online marketing materials. Some work included designing, producing and developing websites, video content, ad campaigns and interactive microsites. I routinely developed and presented new business pitches and product prototypes as well as recruited and managed technology, media, creative and production staff on a project basis.Clients included:• Yahoo!• Paramount Pictures• Universal• Interscope Records (Eminem, M.I.A, Loretta Lynn)• Sole Technology • Etnies • éS • Emerica• Shaun White• Funny Or Die• DDB• UCSF• Warner Bros.

I oversaw creative and development of online content and campaigns for Fox.com and AmericanIdol.com. Included a complete redesign of Fox.com and Americanidol.com and development of microsites, original content and social media campaigns for all Fox shows including The Simpsons, Family Guy, House, 24, Prison Break, Bones, Arrested Development and new show launches. Also worked with partners including Apple (iTunes), Microsoft (Xbox), MySpace and IGN and advertising partners including Burger King, Toyota, MasterCard and Gillette.

I led a design team working across across large digital initiatives for clients including:• Warner Bros.• Sony Pictures• CNN• Comcast

I worked as an Art Director at one of the first large, global digital consultancies. We were working on large-scale website engagements and online advertising campaigns for clients including:• Adidas• Heineken• Holland Casino• T-Mobile• Visa• i2

MenswearMusicComputers 😋(it was the 90s)

I assisted the menswear design team with concept and line development at one of Australia’s largest and most loved fashion and lifestyle brands.• Created style / mood boards and swatch cards• Worked closely with technical design team and sample makers to perfect fit• Developed fabrics and trims• Designed prints for seasonal ranges• Created technical illustrations