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Analytical Thinker. Team player. Creative problem solver. Three years brand management experience, experience with OTC supplements and dermatology products as well as FDA regulated pharmaceuticals across multiple product categories, including anti-invectives, pain, heartworm, and internal medicine. I enjoy cross functional team work to maximize marketing effectiveness and support efforts across the organization. I also enjoy digging into data to find answers to business problems.Four years of veterinary pharmaceutical sales experience, two inside sales and two field sales. Top 20% performer in both roles.Four years of sales operations and marketing program analysis and IT project coordination.MBA at University of Kansas, Focused on Management, Marketing and Technology. Completed while working full-time.Undergraduate degree in Business from Baker University, Focused on MarketingSpecialties: Marketing, Relationship Building, Data Analysis, CRM strategy, MS Excel, MS Powerpoint, MS Access, Cross-Functional Teamwork, Sales Operations, and IT Project Management
Dechra Veterinary Products, Llc
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Marketing ManagerDechra Veterinary Products, Llc Sep 2021 - PresentInternal Medicine portfolio marketing manager. Broad portfolio includes FDA pharmaceuticals to treat Cushing’s, Addison’s, Hyperthyroidism, Weight loss management and Oncology.
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Marketing ConsultantElanco Aug 2020 - Sep 2021Greenfield, In, UsJoined Elanco as part of Bayer Animal Health acquisition. Continued to manage topical dermatology and supplement products. Focused efforts on training sales and veterinary technical services team on our offerings as well as expanding our digital marketing efforts to both pet owners and veterinarians. -
Brand ManagerBayer Animal Health Oct 2019 - Aug 2020Monheim, Nrw, De -
Associate Brand ManagerBayer Animal Health Oct 2018 - Oct 2019Monheim, Nrw, DeResponsible for P&L for $10 million Over the Counter (OTC) Dog and Cat De-worming Portfolio.Responsible for managing and planning $300,000 marketing spend, across 3 ad agency partners.Support Retailer Account Managers and Channel Expansion(Walmart, Petco, PetSmart, Chewy.com, etc).Plan pull-through campaigns and digital media efforts (AMS, Digital Display, Retargeting).Assist 3 Brand Managers responsible for $160 million Dog and Cat Pharmaceutical Brands. Veterinary Channel and Online Pharmacy.Provide ongoing brand analysis and competitive environment. Draw conclusions from financial data, and effectively use quantitative data to make sound recommendations. Cross-functional team collaboration (Finance, Legal, Regulatory, Shipping, Production) -
Loan Officer Nmls 1281964Veterans United Home Loans Jan 2015 - Oct 2018Columbia, Missouri, UsMortgage Loan Officer and Assistant Team LeadAnalyzed Income, Assets, Liabilities and Credit History to determine loan eligibility.Assisted borrowers through the home purchase process. Majority were first-time home buyers who needed substantial information to complete the purchase journey.Built realtor referral network across 6 states. Many clients refereed family and friends to me. Maintained top customer service level while growing from an individual contributor, to building a team of 4 (addtional loan officer, originator assistant and processing assistant)Awarded top 10% for loan volume and efficiency of leads.Veterans United Home Loans NMLS# 1907 http://www.nmlsconsumeraccess.org/"www.nmlsconsumeraccess.org 1400 Veterans United Dr. Columbia, MO 65203, Equal Opportunity Lender. Not endorsed or sponsored by any government agency. -
Animal Health Field Sales RepBayer Animal Health Jul 2012 - Jan 2015Monheim, Nrw, DeResponsible for Sales Growth in Assigned Accounts and maintained existing product placements through competitive positioning and service.Expanded product placements and usage through clinical education and relationship building. Developed relationships with distribution partners, increasing my effective coverage of the territory.Managed travel and entertainment expense budget and samples budget.Awarded top performer award for finishing 2013 as top 20% of peers. -
Animal Health Inside Sales SpecialistBayer Animal Health Jun 2010 - Jun 2012Monheim, Nrw, DeResponsible for retaining existing customers and working with new clinics. Responsible for cross selling and training accounts on the technical aspects of our products and providing best practice advice on how the sell the products. Conducted training seminars and conference calls. Partnered with field sales representatives, customer service, credit and marketing to ensure the best customer service.Finished 2011 in top 20% of peers. First half of 2012 top 20% of peers. Was promoted to field sales mid-year. -
Animal Health Business AnalystBayer Animal Health Jun 2006 - Jul 2010Monheim, Nrw, DeResponsible for Sales Operations and Marketing Program management and coordination.Developed business requirements and testing for Business Intelligence Dashboard development and CRM enhancements for program support.Developing dashboards and reports for 200+ members of the sales and marketing organization.Analyzing programs and developing target lists for marketing promotion support.Developed metrics and monthly dashboard for territory analysis Developed new tool for territory geographic design using GIS -
Baker Orange Advertising ManagerBaker University Jul 2004 - May 2006Baldwin City, Ks, UsAdvertising Sales Manager for College NewspaperBroke sales record of $6,500 in one year by selling $12,000 in advertising. Over 3,000 column inches.Duties include managing current local and national accounts, ad design and placement and invoicing -
Freelance ArtistOverland Park Convention And Visitors Bureau Jan 2006 - Feb 2006Overland Park, Kansas, UsProduced the Convention and Visitors Bureau's Annual Report -
Public Relations InternBarkley Evergreen And Partners Aug 2005 - Dec 2005Kansas City, Mo, UsMedia RelationsWrote News Releases and Internal CommunicationsAnalyzed Campaign ResultsAccount Coordination -
Account Management InternshipCallahan Creek Advertising Jun 2005 - Aug 2005Lawrence, Ks, UsMaintained Print Production JobsUpdated notes on Client CommunicationsDeveloped Consumer PromotionsAssisted in the development on a new brand platform -
Marketing InternshipWalz-Tetrick Advertising Jan 2005 - Feb 2005Mission, Kansas, UsShadowed an account executiveAttended client meetingsAssisted in writing a marketing planAnalyzed media plan
Matt B. Skills
Matt B. Education Details
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University Of Kansas - Graduate School Of BusinessMarketing And Management -
Baker UniversityMarketing
Frequently Asked Questions about Matt B.
What company does Matt B. work for?
Matt B. works for Dechra Veterinary Products, Llc
What is Matt B.'s role at the current company?
Matt B.'s current role is Marketing Manager with 12 years of experience in Animal Health.
What is Matt B.'s email address?
Matt B.'s email address is ma****@****ock.com
What is Matt B.'s direct phone number?
Matt B.'s direct phone number is +178544*****
What schools did Matt B. attend?
Matt B. attended University Of Kansas - Graduate School Of Business, Baker University.
What skills is Matt B. known for?
Matt B. has skills like Marketing, Advertising, Cross Functional Team Leadership, Sales, Data Analysis, Crm, Account Management, Management, Training, Marketing Strategy, Competitive Analysis, Trusting Relationships.
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