Manage social media and CPC ad accounts for geometric and shaft alignment product lines at Hamar Laser Instruments, Inc.Produce demo videos, data sheets, and product brochures to showcase products effectively.Create a sales tracking system to monitor ad spend vs sales, optimizing marketing strategies for increased ROI.

Achieved significant online growth with a 30% increase in website traffic and a 25% rise in lead generation through strategic graphic design, resulting in engaging website mockups and persuasive product marketing videos. Additionally, optimized CPC advertising campaigns, reducing cost-per-click by 15% while maintaining or increasing click-through rates (CTR), leading to improved ROI and greater online visibility. Enhanced brand visibility and customer engagement with a 20%… Show more Achieved significant online growth with a 30% increase in website traffic and a 25% rise in lead generation through strategic graphic design, resulting in engaging website mockups and persuasive product marketing videos. Additionally, optimized CPC advertising campaigns, reducing cost-per-click by 15% while maintaining or increasing click-through rates (CTR), leading to improved ROI and greater online visibility. Enhanced brand visibility and customer engagement with a 20% growth in social media followers and a 15% increase in customer interaction and engagement metrics. Show less

Produced 150+ annual marketing videos from concept to completion, with 4,000+ total minutes viewed and an impressive 25% boost in customer engagement.Managed senior designers, agencies, and contractors, achieving a 15% reduction in project turnaround times while ensuring strict adherence to brand standards.Collaborated with the Global Creative Director to enhance brand consistency and recognition across diverse marketing materials.Demonstrated strong organizational and… Show more Produced 150+ annual marketing videos from concept to completion, with 4,000+ total minutes viewed and an impressive 25% boost in customer engagement.Managed senior designers, agencies, and contractors, achieving a 15% reduction in project turnaround times while ensuring strict adherence to brand standards.Collaborated with the Global Creative Director to enhance brand consistency and recognition across diverse marketing materials.Demonstrated strong organizational and project management skills, delivering projects on time and within budget, resulting in a 15% improvement in project efficiency and cost savings.Successfully increased LinkedIn impressions and engagement by an impressive 20% year-over-year, expanding the company’s digital presence and industry connections. Show less

Directed and produced Virtual Site Visit content, generating $10M+ in new sales within 6 months. Unique landing pages enhanced engagement and drove a significant increase in client conversions.Produced high-quality multimedia graphics, UX designs, and collateral, contributing to multi-million dollar contracts with Fortune 100 clients and increasing contract value by 15%.Executed high-end graphic support, including 3D renderings, exhibit displays, and marketing… Show more Directed and produced Virtual Site Visit content, generating $10M+ in new sales within 6 months. Unique landing pages enhanced engagement and drove a significant increase in client conversions.Produced high-quality multimedia graphics, UX designs, and collateral, contributing to multi-million dollar contracts with Fortune 100 clients and increasing contract value by 15%.Executed high-end graphic support, including 3D renderings, exhibit displays, and marketing collateral, resulting in a notable increase in brand recognition and marketing effectiveness. Show less

Conceptualized and executed various marketing materials, resulting in a 10% boost in brand visibility and higher audience engagement.Led the creation and distribution of company-wide Holiday cards, strengthening client relationships and generating 3% additional revenue through increased retention and referrals.Designed client-targeted proposal templates, improving conversion rates by 4% and increasing new business acquisition.Drove revenue growth with persuasive… Show more Conceptualized and executed various marketing materials, resulting in a 10% boost in brand visibility and higher audience engagement.Led the creation and distribution of company-wide Holiday cards, strengthening client relationships and generating 3% additional revenue through increased retention and referrals.Designed client-targeted proposal templates, improving conversion rates by 4% and increasing new business acquisition.Drove revenue growth with persuasive advertising campaigns, achieving a remarkable 15% increase in sales, surpassing targets and industry standards. Show less

Improved Sales, Marketing, HR, and Client Services with strategic design of high-impact materials.Increased client engagement by surpassing industry benchmarks with visually compelling materials.Raised morale and improved internal communication with visually appealing graphics.Collaborated with teams for timely project delivery and alignment with corporate objectives.

Led the creation of visual content, including e-commerce and product websites, product catalogs, instruction manuals, collateral, package design, and photography for an extensive outdoor sports product portfolio. This holistic approach led to improved product visibility and a 20% boost in sales.

Managed end-to-end visual content creation for 120+ products, including collateral, catalogs, assembly instructions, package design, photography, and sales websites. Orchestrated on-location shoots to showcase product quality, handled customer inquiries, and efficiently managed warehouse operations, including shipping and receiving.

Designed versatile product advertising templates in multiple sizes suitable for both print and web placement, aligning with industry standards and requirements.Implemented coding within each template to seamlessly align with the content of the product website, ensuring a cohesive and responsive user experience that caters to our industry's digital demands.Empowered clients to easily create custom advertisements on the product website, allowing them to personalize ads with their… Show more Designed versatile product advertising templates in multiple sizes suitable for both print and web placement, aligning with industry standards and requirements.Implemented coding within each template to seamlessly align with the content of the product website, ensuring a cohesive and responsive user experience that caters to our industry's digital demands.Empowered clients to easily create custom advertisements on the product website, allowing them to personalize ads with their logo and contact information in accordance with our industry's marketing needs. Show less

Conducted thorough testing of MultiAd Creator 8 on both Intel iMac with OSX 10.5 and PowerPC G4 with OSX 10.4 systems, ensuring compatibility and performance optimization specific to our industry's technology standards.Proactively identified and resolved software bugs, both those discovered during testing and those reported by clients, ensuring the smooth and efficient operation of critical industry-specific tools.

Worked closely with Client Service Representatives to gather and refine data and specifications, ensuring accurate and effective Yellow Page ads tailored to our clients' needs within our industry.Created impactful Yellow Page ads for our clients, leveraging industry-standard tools like Quark 6.5 and Adobe Illustrator CS, delivering visually compelling and informative advertisements that resonate with our industry's audience.Adapted existing designs into various sizes and… Show more Worked closely with Client Service Representatives to gather and refine data and specifications, ensuring accurate and effective Yellow Page ads tailored to our clients' needs within our industry.Created impactful Yellow Page ads for our clients, leveraging industry-standard tools like Quark 6.5 and Adobe Illustrator CS, delivering visually compelling and informative advertisements that resonate with our industry's audience.Adapted existing designs into various sizes and formats, optimizing our ad campaigns for maximum exposure and engagement within the industry.Efficiently transmitted finalized files to phone book directory publishers, ensuring the timely and accurate publication of our advertisements, vital for our industry's visibility and reach. Show less

Applied digital enhancement and meticulous color correction techniques to optimize stock photography using industry-standard tools like Photoshop CS2 and Dreamsuite filters, ensuring the visuals align seamlessly with our industry's standards and expectations.Efficiently prepared and exported files, making them ready for seamless integration into our online database, facilitating easy access and retrieval of essential visual assets within our industry.

Managed the production process by printing proofs and meticulously preparing electronic files for customer proofing, ensuring precision and accuracy in delivering high-quality print materials tailored to the industry's exacting standards.Facilitated a streamlined direct-to-plate workflow by seamlessly sending files to the print shop, expertly executing the process using industry-specific Apogee software, enhancing efficiency and quality control in the production of print materials.

Crafted visually engaging graphic content and layouts tailored for athletic programs, ensuring designs resonated with the dynamic and active sports environment.Applied industry-specific design principles, incorporating dynamic visuals, typography, and color schemes that resonate with athletes and sports enthusiasts.Thrived in a fast-paced, deadline-driven environment by effectively managing multiple projects simultaneously, ensuring timely delivery of high-quality athletic… Show more Crafted visually engaging graphic content and layouts tailored for athletic programs, ensuring designs resonated with the dynamic and active sports environment.Applied industry-specific design principles, incorporating dynamic visuals, typography, and color schemes that resonate with athletes and sports enthusiasts.Thrived in a fast-paced, deadline-driven environment by effectively managing multiple projects simultaneously, ensuring timely delivery of high-quality athletic program materials.Developed expertise in Velocity Oneflow software, streamlining direct-to-plate printshop workflows to enhance efficiency and accuracy in producing sports-related materials.Utilized specialized software including Panther, Quark 6.5, Adobe InDesign 2.0, Adobe Photoshop CS, and Adobe Illustrator 10 to create sports-centric designs that met the industry's unique requirements and standards. Show less