I lead high-performing teams that market to B2B decision makers at both brands and agencies, especially those who decide how their companies and clients market themselves.I have 15+ years' experience in product marketing, demand generation, sales marketing, and partner marketing leadership positions for ad tech platforms (CTV, TV, and paid social), developer programs, and video games. My work helps sellers sell, fuels demand generation, and increases product adoption, and I've excelled at both startups and Fortune 500 companies. I start with the customer, incorporating market research insights into product marketing strategies and tactics that bring often-complex technology to life through sales marketing, world-class content, account-based marketing, integrated offline and digital marketing, and partner marketing. I'm passionate about making the value of disruptive technologies self-evident. I am a seasoned speaker who has presented at major industry conferences, and I've appeared on TV, radio, podcasts, and livestreams. I thrive when I can apply my organizational, communication, interpersonal, and critical thinking skills to tough marketing problems, and I draw energy from leading, motivating, and empowering colleagues at all levels.Key achievements and highlights:• Led product marketing and program management for three different $100 million initiatives: a partner marketing program for Fortune 500 brands, agencies, and publishers of mobile apps and games, an investment fund designed to accelerate mobile app development, and a video game portfolio and P&L.• Boosted company’s profitability by increasing customer base by over 20% and revenues by over 30%, as well as reducing marketing costs by 50% via the integration of product marketing, demand generation, sales marketing, content marketing, events, and PR.• Penetrated new markets by launching SaaS platforms for CTV and TV advertising, targeting VC-backed, direct-to-consumer brands and SMBs.• Publish a podcast about people who have successfully navigated a significant life pivot. Skills:Product Marketing, Partner Marketing and Development, Sales Marketing, Content Marketing, Account-based Marketing, Strategic Planning & Execution, Go-to-Market Strategy, Team Building & Leadership, Integrated Marketing, Demand Generation, Lead Generation, Marketing Operations, Brand Marketing, Performance Marketing, P&L Management, B2B Marketing, B2C Marketing, Event Planning, TV and CTV Advertising, Digital Marketing, Social Media Marketing, Communications & PR, Public Speaking.