Matt Deford Email & Phone Number

Arlington, TX, US

Arlington, TX

Lead the customer experience strategy and act as a change agent to drive positive change across the business. Influence and lead cross functional teams to improve customer services and overall customer experience. Empower employees by providing tools and resources to enable success. Measure customer and employee satisfaction. Understand processes and.

Dallas/Fort Worth Area

• Works with management to provide creative marketing solutions that support key business strategies and initiatives in sales growth, market penetration, customer retention, quality, and brand positioning.
• Conducts market analysis and research to drive strategic decisions and marketing campaigns.
• Manages vendor relationships and project contracts to meet budget requirements.
• Lead web and application development initiatives throughout the development lifecycle.
• Works with management and sales/marketing staff to support, develop, and implement companywide multi-channel approach to marketing and visual communication efforts.
• Coordinates and conducts market analysis to support business growth initiatives.

Dallas/Fort Worth Area

• Provided creative vision, quality and design strategy for departmental projects.
• Managed project budgets to meet customers’ requirements within budget scope.
• Coordinated project timelines and work plans to efficiently allocate time resources.
• Worked with the clients to define new program and budget targets.
• Led the design of advertising, sales collateral, tradeshow materials, POP, web sites and training materials.
• Conducted research/data collection though focus groups, and surveying.

Dallas/Fort Worth Area

• Designed and created a wide variety of promotional material including brochures, fliers, POP, signage, vehicle branding, trade-marks, presentations, advertising and promotional items.
• Produced designs for both internal and external communications to support sales department efforts.
• Created ads for regional industry publications.
• Created integrated design projects across both online and offline outputs.
• Developed design guidelines and presentations for clients.
• Explained design concepts and ideas to clients and colleagues.

Dallas/Fort Worth Area

Responsibilities included payphone money collection, service repairs and pay pre-paid phone card sales.

Bs, Marketing & Business

Business Administration And Management, General