Marketing Specialist
Current- Start up a new business unit launching a digital marketplace for used cars (e-commerce B2B, B2C).- Build a new brand, generating brand awareness and engagement.- Develop and execute comprehensive marketing strategies and campaigns that align with the company's goals and objectives (Tools: Google Analytics, Google Ads, Salesforce)- Create and monitor content and KPIs for social media channels and official site communicating with creative and marketing agencies. - PR and events management.- CRM.