Digital Strategist / Social Media Manager
Key Contributions to Project Growth and Improvement:• Twitter profile Management, achieving a 367% increase in followers and over 380k organic impressions by developing a targeted editorial plan focused on increasing brand awareness; • Digital Strategies Development, from ideation to implementation, to optimize the project and contribute to its growth; • Conducted Market Research and Competitor Analysis to identify opportunities for improvement and differentiation, aimed at… Show more Key Contributions to Project Growth and Improvement:• Twitter profile Management, achieving a 367% increase in followers and over 380k organic impressions by developing a targeted editorial plan focused on increasing brand awareness; • Digital Strategies Development, from ideation to implementation, to optimize the project and contribute to its growth; • Conducted Market Research and Competitor Analysis to identify opportunities for improvement and differentiation, aimed at strengthening the project’s market position; • Collaborated with the graphic designer on Rebranding the Visual Identity and updating graphic assets, such as logos, banners, and graphics for various types of content, to elevate the overall brand appeal; • Team Workflow and Workspace Optimization (such as Notion, Drive, and Discord) to enhance project management and operational efficiency; • Enhanced the User Experience on the Discord server to increase perceived service value;• Weekly Reports to monitor Twitter Analytics and assess the performance of posts. Show less
