Matteo Ausano Email & Phone Number

Milano

Parigi

Consultant for specific brands in terms of press strategy andcommunication (Bruno Frisoni, Antik Batik, Piedaterre Venezia)Definition and implementation of the Communication strategyDefinition of the press action plan and of all the activationCelebrities’ strategy and managementManagement of interviews with designers and KEY profilesCoordination during presentations and press days

Milano, Italia

Milano, Italia

- Strong relations with the Italian press- Position clients among press, media, digital influencers and opinion leaders- Develop and present short and long-term campaign strategies for clients- Oversee and execute launch events, press previews and campaign openings including concept development, guest lists, budgets and media generation- Day-to-day responsibility for client service, overseeing all aspects of client campaign execution- Direct training and development of junior team members- Write, edit and advise on client press materials, including releases and promotional content development - Commissioning, creation and promotion of branded content- Win client trust and build and develop long term relationships- Prioritise, delegate and manage workload of the entire team- Lead press trips internationally, developing itineraries closely with the client and hosting journalists on location- Daily press interaction; nurture and develop high level strategic relationships with media across all channels via regular communication, press appointments, property visits, etc.- Create and deliver campaign reports, both qualitative and quantitativeClients:• Valentino• MyTheresa.com• The Woolmark Company• Belstaff• Swarovski • Reda• Pisa Orologeria• Rossella Jardini• Zuma Rome

Milano, Italia

- Developing strong relationship with the Italian press- Appointments with fashion editors and stylists for photo shoots- Creations of press tools in order to promote the brand- Relationships with celebrities- Create and deliver campaign reports, both qualitative and quantitative- Development of concept and creativity of corporate events (such as fashion shows, press days and press conferences)- Supervision during the advertising and look book photo shoots- Monthly reports and statistics