Taking care of dialogue between the company and its customers.

My first experience as a company's partner.We founded Hintown at first as a start up company in the Vacation Rental Industry, welcoming tourist and visitors of Milan in the city's apartments. We had a quick start and then we shifted the business model: from a "Travel Accomodations" we became a Property Management company that manages more than 100 apartments, in Milan, Rome, Valle d'Aosta and Lago Maggiore.I take care of company's communication on every channel we use, working on… Show more My first experience as a company's partner.We founded Hintown at first as a start up company in the Vacation Rental Industry, welcoming tourist and visitors of Milan in the city's apartments. We had a quick start and then we shifted the business model: from a "Travel Accomodations" we became a Property Management company that manages more than 100 apartments, in Milan, Rome, Valle d'Aosta and Lago Maggiore.I take care of company's communication on every channel we use, working on several project since the beginning:*First website's release*I planned the whole corporate web, starting with wireframes, mockups and development documents. I coordinated the development team, briefing it and working with the UX Designer and the coder;*Brochure and below the line writing*I wrote all the institutional printed materials*Second website's release*I collaborated with a SEO specialist in order to create a lead-generator website, all data driven, writing its contents and its institutional pages. Show less

As an independent communication agency, we worked basically on B2B companies. It means small budgets and very specific products for very specific audiences. This kind of work involves a lot of research about product and target's needs, in order to find the best communication concept that sells more. My work has bee find these informations, write down the concept and make it work.Writing has been the very center of my workflow during this experience, although the projects' output was not… Show more As an independent communication agency, we worked basically on B2B companies. It means small budgets and very specific products for very specific audiences. This kind of work involves a lot of research about product and target's needs, in order to find the best communication concept that sells more. My work has bee find these informations, write down the concept and make it work.Writing has been the very center of my workflow during this experience, although the projects' output was not always and not only a written text.*Business writing* for institutional channels and below the line materials;*Advertising writing*, most of all for print;*Website information design*, from the plan to the prototype of corporate websites; Show less

I worked on layouts and all the other stuff a magazine need in his life, like photography, texts and various material, too.Nice experience.

I wrote a management book "La differenza sei tu" for Emanuele Barbera, CEO at Sarpi Immobiliare.It has been my first experience with professional writing, all my mistakes taught me a lot.